In February , despite severe weather in the United States , this did not have much impact on consumer spending , especially online shopping. And overall, sales in the United States in February still increased compared with the same period last year.
Online sales in the U.S. increased 54.7% year-on-year
U.S. retail sales grew 4.6% year-over-year in February , according to Mastercard Spending Pulse , which measures all payment methods , including in-store and online retail sales.
Online sales in the United States increased 54.7% in February compared to the same period in 2020 .
Steve Sadove, senior advisor to Mastercard and former CEO of Saks, said : "While winter storms have caused a slight slowdown in physical store sales , consumers can still continue to shop online. From jewelry to clothing, the development of e-commerce has opened the door for consumers to shop online. "
The report shows that while clothing sales overall fell 5.3%, clothing e-commerce sales increased 47.3% year-on-year . Compared with the same period last year, 73.9 % of clothing purchases were made online in February this year, and a year ago, in February 2020, the online purchase rate was 47.5%.
U.S. retail trends in February
In addition, other major retail trends in the United States in February include the following.
1. Increased grocery spending: As more people watched football games at home, this led to a 12.4% year-on-year increase in grocery spending .
2. Increased jewelry spending: Influenced by Valentine's Day, consumers bought a large number of love-symbolizing goods, among which jewelry spending increased by 5.9% year-on-year , and online jewelry spending increased by 63.1% year-on-year. In addition, restaurant spending continued to decline ( -13.5%), but has improved in the past two months.
3. Spending on furniture and furnishings grew steadily: Affected by seasonal weather, home renovation and decoration projects continued to be hot . In February , spending on furniture and furnishings in the United States grew steadily by 8.6%.
4. Stimulus sales growth continues: Although the impact has weakened, the stimulus spending policies injected in early January helped boost consumer confidence in January and February.
In summary, US consumer spending remains strong, with online shopping becoming their main consumption channel. USA February Online Sales furniture Jewelry |
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