Alibaba's Puhui Body will continue to be used for free in the third phase. Taobao adds 23.5 million "Puhui Body Pictures" every day

Alibaba's Puhui Body will continue to be used for free in the third phase. Taobao adds 23.5 million "Puhui Body Pictures" every day

On August 12, at the 2022 "U Design Week " (formerly "Alibaba Design Week"), the third phase of Alibaba Puhui was officially released . It is understood that the third phase of Puhui has added traditional Chinese , Japanese, and Korean to the original 175 languages , further facilitating the overseas business and cultural exchanges of small and medium-sized enterprises.

 

At the same time , Alibaba's independent download port for Puhui fonts was launched simultaneously, providing one-stop, one-click download, allowing more users in need to quickly and worry-free obtain permanent, free , and commercially available copyrighted fonts.

 

 

Font copyright infringement has always been one of the problems that plagued small and medium-sized enterprises. With the launch of inclusive tools such as Alibaba Inclusive Font, this problem is being improved. This year, Alibaba Inclusive Font Project also launched a "font copyright detection tool " that allows users to proactively check whether the material has the risk of font infringement.

 

" Taobao adds 23.5 million new pictures using inclusive fonts every day. " Yang Guang , head of Alibaba's design committee , introduced at the launch site that Alibaba has been working on inclusive fonts for four years. From the continuous addition of font packages, the continuous optimization of acquisition methods, to the launch of copyright detection tools, the inclusive design has been made possible from such a small incision as fonts, which has really helped merchants and is also having a broader impact on more ecological partners.

 

Last year, Alibaba announced and promised that Alibaba Puhui Font will be permanently free for commercial use. "But we still often receive confirmation emails from users about free commercial use," said Yi Guang, the project leader of Alibaba Puhui Font. Some asked whether it can be used outside the Alibaba platform, some asked whether the authorization period is really permanent, and some asked whether it can be used for book publishing, etc. In response, the Puhui Font project team gave a positive answer and actively cooperated in issuing authorization letters.

 

Data shows that Alibaba Puhui font family currently has a total of about 737,099 characters , covering multiple weights. Taking simplified Chinese as an example, there are 9 weights in total. Alibaba Puhui font can be viewed on various platforms and has been downloaded more than 4 million times.

 

More and more business platforms or commercial organizations with social responsibilities have also joined the ranks of " inclusive fonts " . It is reported that Alimama launched the Alimama Digital Bold font to meet the needs of merchants for artistic title fonts; Ali Health launched the Ali Health font to provide hospitals and pharmacies with round fonts that are more in line with patients' feelings.

 

Design inclusion has always been one of the highlights of "U Design Week ". Yang Guang said that Alibaba has always been committed to design inclusion. We hope to give full play to the digital capabilities of the platform, continuously optimize and improve the design inclusion project, continue to implement the inclusive measures that have been launched, and hope that more forces will join in, and use the power of design to benefit customers and serve the society.


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