Amazon Handmade to open 'Made in Mexico' store

Amazon Handmade is a handmade platform launched by Amazon. Amazon said that the launch of the platform stems from the desire to support local craftsmen and manufacturers around the world and to bring customers a different shopping experience . If sellers want to sell products on the platform , they must comply with relevant regulations . After successful entry, the platform will provide technical support to sellers and charge a certain commission.

It is reported that before launching the platform, Amazon conducted several months of customer research, evaluated related applications Artisans , and equipped a professional team. The platform was officially launched in October 2015 , with artisans from more than 80 countries selling their crafts.

Amazon officials said they set a high standard for the platform's definition of "handmade". Staff will review each Artisan application and audit production methods to ensure the authenticity of handmade products and the quality will be

Regarding the platform's concept, its person in charge said that when consumers purchase products, they are also supporting the enthusiasm and creativity of local craftsmen , because each product has unique characteristics.

It is reported that there are now more than 3,000 artisans in Mexico selling products on Amazon Handmade, with a total of 130,000 items, of which traditional handicrafts account for 12%. Mexico itself has an advantage in this regard. As a country with a large number of handicrafts, its traditional handicrafts are deeply loved by locals and foreign consumers. In the past few years, Mexican handicrafts have faced serious problems of plagiarism, and the local government has approved a law against plagiarism and theft of local designs.

Both Amazon Handmade and local government laws reflect the requirements for originality of handmade products and the importance attached to intellectual property rights. Therefore, consumers have a high level of trust and favorability in products on such platforms.

Amazon Handmade

Mexico