A large number of old negative reviews suddenly appeared, sellers' sales plummeted, is Amazon's internal circulation coming again?

As we all know, on e-commerce platforms such as Amazon, the rate of positive reviews is an important factor affecting the order rate of a product, so how to increase positive reviews and reduce negative reviews is very important. Many sellers go to great lengths to reduce negative reviews , but they still cannot escape the fate of being caught by Amazon.

A large number of old negative reviews suddenly appeared, and sellers' sales plummeted

Recently, a large number of sellers said that many negative reviews suddenly appeared on the front page. Before the sellers could figure out the reason, these negative reviews suddenly appeared on the home page of the details page, which undoubtedly made the sellers panic. In the seller group and seller forum, a large number of sellers are discussing this incident. What is the situation of the negative reviews being dug out?

Seller A: A lot of negative reviews have been pointed out.

Seller B: These are some old negative reviews of the store, and they came out in the past two days.

Seller C: It’s the same for me. Two or three negative reviews were pushed to the top.

It is reported that most of these negative reviews are old, some from 2018 and 2019, but they have recently appeared on the front page. Some sellers speculated that it was a prank by their competitors, because these negative reviews actually had a few more likes, and their own negative reviews were up, so their competitors could also take advantage of it. Some sellers also said that maybe there was a bug in the Amazon system again, causing confusion in the order of reviews. But the specific reason is still unknown.

At present, old negative reviews have suddenly been dug up and occupied the detail page, which has begun to affect the sales of sellers' stores. Some sellers said that sales have fallen sharply, conversion rates have also begun to decrease, advertising costs are getting higher and higher, and orders are still not coming in. I really don't dare to look at it anymore.

It can be seen that negative reviews have a huge impact on sellers. While reducing their sales, they also make a lot of advertising investment disappear, and sellers will suffer heavy losses as a result.

This incident can't help but make sellers start to worry. Is Amazon's internal competition about to start again? Is the competition between sellers starting to heat up again? On the Amazon platform, there has always been a phenomenon of competitors playing tricks on each other, tampering with categories, posting bad reviews, liking bad reviews, and using all kinds of means to make the other party unable to place orders. This operation can really be described as a rush to fight each other.

The current Amazon platform is moving towards compliance and fairness, and the supervision of gray operations such as sellers will become increasingly strict. This time, Amazon has severely cracked down on illegal behaviors such as requesting reviews and small cards. The supervision may continue to escalate in the future. What sellers need to do is to make their own products well and operate in compliance to avoid becoming the next fish on the chopping board of Amazon.

Shenzhen’s second-hand housing prices have continued to fall, and sellers are willing to give up a million-dollar deposit to return the house!

It’s already the end of August, but the impact of the account ban wave is still ongoing ...

Under the heavy pressure, the once high-spirited cross-border people can only leave in disappointment. For a while, the transaction and price trend of second-hand houses in Shenzhen continued to decline, and the number of foreclosed houses also soared.

Since May, Shenzhen's second-hand housing prices have fallen month-on-month for four consecutive months, and there have been frequent reports of sellers selling their homes to pay off debts, which is really regrettable.

Recently, the editor learned from the seller group that the news that big sellers have to give up the deposit and return the house after being closed down has been highly discussed. The seller said, "Recently, I have heard about the news that the store was closed down and the company went bankrupt. After many stores were closed down, huge amounts of money could not be recovered", "My friend spent hundreds of thousands of yuan on the deposit to reserve a house, but now it can only be wasted", "Hundreds of thousands of yuan is already a small amount. The deposit for a large house in a good location is several million yuan, so I can only give up the deposit and return the house."

Industry insiders said that the peak number of foreclosed homes in Shenzhen would probably occur next year, but now, due to many factors, the number has exceeded 8,600, and will likely increase in the future.

For countless Amazon sellers, 2020 and 2021 should have been another prosperous year, but no one expected that the "cold winter" would come so quickly.

Some sellers said that as long as they were caught up in this wave of account suspension, whether they were big sellers or small sellers, life was not easy. Some sellers had to sell their houses and give up their deposits in order to pay off debts and solve urgent problems. It is reported that the reason why the housing prices of Shenzhen Bay No. 1 dropped so sharply is related to some owners listing their houses for auction.

Today, the experiences of Amazon people have made many sellers sigh that success and failure come too suddenly, and doomsday can come at any time!

Amazon is no longer as glorious as it once was. Is it entering a “cold winter”?

Once upon a time, working for Amazon was a way to get rich. Countless Amazonians became rich overnight, and buying and speculating in houses became a trend.

Last year, Shenzhen's real estate was almost "contracted" by cross-border people , and houses worth 40 or 50 million yuan could be purchased in full. Amazon people, who were once at the forefront of the trend, were able to buy houses in Shenzhen Bay No. 1 in a very short time. At that time, there was a saying in the circle that "all the houses in Shenzhen Bay No. 1 have been snapped up by Amazon people." Many sellers have achieved their life goals by doing Amazon.

However, times have changed, and sellers have experienced the impact of this wave of account bans. The once popular Amazon now seems to have become a "hot potato". The sellers' path to wealth has been almost blocked. They have awakened from their beautiful dreams, and what will the future be like?

The past glory is gone, and many sellers are facing tens of thousands of debts. Buying a house used to be like buying a toy, but now sellers can only choose to sell it with pain ...

Some time ago, a seller asked a question in a forum: After losing 3 million, should he sell his house and continue to work hard? His peers all replied, "Amazon is a bottomless pit. The sooner you leave, the less you lose!"

In just a few years, many Amazon sellers tasted the sweetness, but then fell to the bottom again, everything happened so suddenly. Some sellers joked helplessly that there were more competitors picking up bottles, but after a closer look, they turned out to be former colleagues!

Amazon frequently updates its policies in order to rectify the atmosphere on the platform. In the future, sellers may face more challenges, but the path of compliance is what sellers should stick to. At the same time, the editor would like to remind all sellers that the current account suspension wave has not yet passed. At this critical moment, you must be fully alert. After all, "repaying later" is Amazon's consistent style, so don't be careless.

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