As the epidemic situation eases, many Americans have begun to book summer flights to prepare for travel. At the same time, summer product selections in Europe and the United States have also become popular, with related keywords soaring by 4550%. There is still a lot of room for explosive orders in the future. According to a survey by research firm Toluna, with the emergence of vaccines and the lifting of lockdowns, Americans are becoming more and more confident about traveling. In April this year, only 27% of people were willing to travel, while in July 42% wanted to travel. As more and more Americans want to travel, domestic air ticket bookings for summer travel in the United States have risen sharply in early March. Domestic hotel bookings have more than tripled since February 1, and as the lockdown is gradually lifted, there may be a "retaliatory" travel. Even the search volume for "summer travel" has skyrocketed since November last year. It seems that Americans really can't hold back and want to travel! The monthly sales of reclining chairs are 13,000, and the search volume of summer keywords has soared by 4450%. Because of the increased travel opportunities in the summer, Europeans and Americans have begun to search frantically for summer-related products. In three months, the keyword "children's pool" has soared 190% in Google searches. According to the bpspools official website, spending on swimming pools and other aspects will surge in 2021, and the best selling period is from mid-March to early July. Fast-inflatable pools and steel-frame pools are also popular. The summer-related terms "Daylight Saving Time 2021" and "ciroc summer citrus (summer citrus vodka)" soared 4450% and 4550% on Google Trends respectively. In addition, searches for "slant pond beach chair" soared 1,000%, and searches for "lounger camping chair" soared 500%.
Reclining chairs are really great for getting close to nature in the summer. A reclining chair that was a Best Seller on Amazon saw its sales and ranking drop sharply in December last year. Until February of this year , its ranking soared and squeezed into the top 10 in the garden category. It is expected to have monthly sales of 13,000 and a star rating of over 20,000. It is estimated that until August, there is still a lot of room for growth for summer outdoor products. In addition to lounge chairs, according to data from eBay UK, keywords with increasing search volume for summer-related products include:
Searches for “terrace” increased by 47% ; “Swimming Pool” rose 88% ; "Hot tubs" are up 97% ; “Paddling Pool” rose 98% ; "Sandpit" rose 30% ; "Barbecue" rose 67% ; “Cocktail Maker” rose 141% ; “Fake tan” increased by 25%.
The peak sales season for summer products is from March to July, and due to the influence of European and American logistics, the preparation time will be a bit long. If sellers want to deploy such products, they must prepare as early as possible so that orders can be received as soon as possible. Business opportunities appear but wallet is empty? Here comes the life-saving talisman As the saying goes : "Opportunities are hard to come by and never come back." Businesses value business opportunities the most, and the prerequisite for seizing business opportunities is sufficient funds. But for many sellers, the financial pressure this year is indeed great. Capital turnover is the core of all businesses. However, sellers on Amazon know that Amazon’s slow payment is obvious to all.
Previously, an Amazon seller complained : "Doing business on Amazon is really stressful, which has caused a very tight supply of available funds. I have already started using credit cards."
In addition, the severe logistics congestion problem in the past has not yet been completely solved, making it even more difficult for sellers to recover their funds. Many recent news indicate that a large number of new sellers have flocked to Amazon this year, and among those who are ready to make a big move, there are inevitably those who have cash. It is conceivable that if the sellers who are already on the market show signs of financial fatigue, they will easily be "struck out"!
Of course, some new sellers also enter the market with credit cards. Not long ago, a seller said that his Amazon store started with credit cards, and now he has 8 credit cards, becoming a veritable "credit card tycoon."
However, although using a credit card is convenient, the credit limit is greatly limited, and it is even more difficult for sellers to make large expenditures or investments.
Recently, the editor has noticed another channel that allows sellers to quickly obtain large amounts of funds. Huafuda has cooperated with Bank of China and other banks to launch the " E-commerce Loan ", which provides export e-commerce companies with a pure credit loan with an annualized rate of 3.85%-6%. It is unsecured and unsecured, and can be used for both public and private purposes. The maximum loan amount can reach 10 million, the process is simple, and the approval process is fast.
Many sellers are confused about e-commerce loans, such as lack of trust and uncertainty about efficiency. However, Huafuda has helped many e-commerce companies complete loan approvals, and the largest loan of 10 million yuan has completed all review processes.
According to Yien, these small and medium-sized sellers in Shenzhen who have obtained low-interest, credit loans mainly sell consumer electronics, clothing, shoes and hats, and outdoor cycling products. |
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