It is reported that the Indonesian credit loan platform Kredivo has reached a cooperation with Zalora, an e-commerce platform integrating fashion, beauty and life . Consumers can enjoy corresponding services by placing orders through the Zalora platform. Kredivo General Manager Lily Suriani said this is part of the Kredivo credit platform's efforts to increase its visibility and attract new users. “Fashion products are the most popular products in e-commerce, and the partnership will expand credit channels and increase consumer demand for fashion products,” Lily said in a statement on February 2. “This partnership will allow users to receive their packages before paying, which will increase user satisfaction and make them feel more secure when shopping. ” Consumers can now use Kredivo to pay in the Zalora app and enjoy PayLater services and installment plans of 3-12 months. Lily added: “ According to the 2020 Indonesia E-commerce Consumer Behavior Report released by Kredivo and Katadata Insight Center, among all e-commerce products, fashion products are the most purchased by consumers , accounting for about 30% of total e-commerce transactions . ” The report pointed out that the high sales of fashion products are due to people's desire to buy more novel, diverse and affordable products. Therefore, this cooperation is of great help to both parties. Bimo Darmoyo, Marketing Director of Zalora Indonesia , said in response to the partnership : “ Partnering with Kredivo is our way of providing the best service to our consumers , with a payment method that is practical and does not burden them. ” He added: “Zalora has been operating in Indonesia for more than eight years and has always been committed to meeting the fashion needs of consumers. It has also expanded into beauty, lifestyle and other categories, and provides Indonesian consumers with 30-day free returns and cash back services.” Overall, the cooperation between Zalora and Kredivo will definitely benefit both parties. It will be able to dispel many consumers' concerns about prices, thereby increasing the sales of various products on the Zalora platform and contributing to the future development of the platform. Zalora Kredivo |
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