In order to optimize consumers' shopping experience, Amazon has been trying to add some new features.
Recently, Amazon announced that it will add more "diverse" model display pictures for some products in the clothing category. In the statement, Amazon explained: " The Amazon platform is open to everyone, so our product display pictures should be more inclusive and the choice of models should be more diverse. "
As soon as the statement was issued, it caused an uproar among sellers. Some sellers believed that this was a good thing, as it not only effectively promoted the platform's "open and inclusive" concept, but also promoted product conversion rates and even reduced returns.
However, some sellers expressed their doubts. One seller said: "What does this mean? Who is responsible for adding model pictures? Will Amazon add new pictures to our products?" “I don’t think so. Amazon may be trying to say that they will add more image space to our products. But the announcement is so poorly written that it’s hard to tell what Amazon is trying to say. ”
Another seller is concerned about whether this change will affect the return rate. "My product now has a product size chart to help customers choose the correct size. Will this chart be deleted in the future?"
Another seller responded: "I feel this is great news and I can't wait to see what the effect of this change is."
However, from the replies under this statement, it can be seen that most sellers still have doubts about this.
Another seller quoted a strange quote: "Since the LSMFT community now recognizes 47 different genders, only posting ten photos may be considered "discriminatory" by some groups. It seems that Amazon still has a lot to do."
Some sellers also angrily responded: "The era of Amazon teaching us what to do is over! Managing so many things now will only seriously increase our burden. Let the sellers choose what product pictures to put in their own way! "
In fact, many of the new features recently launched by Amazon have been resisted by sellers. It can be seen that although Amazon's original intention to make changes was good, it may not have considered the feelings of sellers too much, resulting in certain resistance when it was finally implemented. Amazon Seller |
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