The main functions are: First: Analyze which followers your account has gained and lost. Second: Analyze which posts have high engagement. Third: Monitor your brand’s hashtags. You can analyze which posts perform better. And this tool can analyze whether the growth of your fans matches the growth in quantity. Let’s assume that account A has 100 followers and account B has 1,000 followers, but account A has 10 comments and account B also has 10 comments? Then the effect of account A must be stronger than that of account B, right? So this tool can analyze whether the growth of your audience’s fans and the growth of their quality are matched, as shown below: User engagement is very important because all social platforms emphasize user engagement. If your posts have too little user engagement, the platform will limit your exposure. By the way: This is the same as Amazon. Amazon gives you traffic. If your product is not good and has no conversion rate, then Jeff must limit the exposure of your product. Because Amazon gives you traffic, but you have no conversion rate, Amazon has no money to make. Therefore, Amazon must continue to give money to sellers whose products have high conversion rates. At the same time, this tool can monitor the followers of your account and their dynamics. For example, monitor how many posts these fans have posted, whether their accounts are public or private. |
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