What is Rufavor? Rufavor Review, Features

Harbin Russia Best E-Commerce Co., Ltd. (Russia Best) is a cross-border e-commerce service platform focusing on Russian-speaking countries. By integrating the four major systems of cross-border e-commerce platform for Russia, logistics warehousing, payment settlement, and marketing services, it will help Chinese brands establish distribution channels for Russian-speaking countries and jointly develop the Russian market with Chinese brands.

Serve

1. Platform entry

Russia's best platform opens an exclusive channel for entry:

(1) Cross-border platforms: Yandex, JOOM, and Mail.ru.

(2) Local platforms: OZON, Beru.ru.

2. Logistics

(1) Cross-border logistics: At present, Russia Express has formed a high-quality cross-border e-commerce logistics service system for Russia, which consists of more than 6,000 collection points, 6 inland collection warehouses, 24-hour customer service, and real-time information tracking from collection to delivery. It has ranked first in the performance of China's cross-border e-commerce parcel logistics industry for Russia for four consecutive years. Russia Express not only provides high-quality logistics services to more than 100,000 cross-border e-commerce companies in Russia, but is also the main service provider for platforms such as AliExpress, Cainiao, JD.com, Vipshop, and Global Easybuy. According to statistics, more than 20 million Russian online shoppers are using Russia Express's services.

(2) Overseas warehouse: Russia Express Overseas Warehouse is the first legal, formal, and large overseas warehouse for Chinese cross-border e-commerce in Russia. It is also the largest overseas warehouse for e-commerce in China with order fulfillment system functions. The overseas warehouse covers an area of ​​30,000 square meters and has settled in thousands of Chinese brand products. Overseas services include: information processing, cargo collection, first-leg transportation, customs clearance services, overseas warehouse order fulfillment, local landing matching, local customer service, return and exchange services, cash on delivery services, etc., and connects with Russia's local delivery networks such as SPSR, Russian Post, DPD, etc., to achieve seamless coverage of the entire territory of Russia. This is also the only overseas warehouse that has signed service contracts with platforms such as AliExpress, Cainiao, JD.com, Vipshop, and Global Easybuy.

3. Supply Chain

(1) Customs clearance service: We provide Russian customs clearance services with accurate timeliness, full insurance and safety. We have long-term cooperation with high-quality customs clearance companies at various ports in Russia, and we handle overseas customs clearance procedures safely and quickly, solving customers' worries and making your customs clearance work easier. Russia Express's series of customs brokerage services ensure that freight crosses the border smoothly and on time without administrative burdens, delays or penalties. Accurately assessing your supply chain can help improve customs clearance activities, optimize responsibilities, identify potential risk areas, and optimize internal controls and procedures to maximize internal compliance.

(2) Supply chain finance: In order to meet the supply chain financial service needs of enterprises exporting to Russia, Russia Youxuan and Heilongjiang Hongsheng Commercial Factoring Co., Ltd., a subsidiary of Russia Express, have established a professional commercial factoring service platform to provide trade financing, settlement of accounts receivable, management and collection, sales sub-account (classification) account management, non-commercial bad debt guarantees related to the company's business, customer credit investigation and evaluation, and commercial factoring-related consulting services in the form of transfer of receivables. The company provides financing services to customers based on sales contracts and receipts provided by Russia Express Supply Chain, so that customers can receive part of the payment immediately after domestic delivery, thereby accelerating capital turnover efficiency.

(3) Product certification: Provide product certification related services: full product category certification, saving time and effort; professional certification has a higher pass rate; certification progress can be checked at any time, and planned services are provided.

4. Enterprise localization

(1) Company registration: We provide you with overseas enterprise registration services and agency operation and management services. Our professional team will tailor a suitable solution and provide high-quality cross-border supply chain services. Services include agency preparation of documents, provision of office space, personnel management, etc., which will comprehensively solve the difficulties faced by enterprises in setting up companies overseas and realize the first step of localized operation of enterprises.

(2) Bank account opening: Provide bank account opening services: help overseas enterprises open bank accounts abroad; long-term banking cooperation relationships for many years, multiple channels and bank options; inform customers of all the materials required for account opening and assist in preparing the materials; fast appointment time and high pass rate guarantee; after the account is opened, there is a dedicated person to follow up on the account opening situation.

(3) Financial trusteeship: Help enterprises operate in compliance with laws and regulations, provide legal, financial and tax services, protect the interests of the company and help enterprises manage financial risks. With a professional tax planning department, we will provide tax agency services in Russia for enterprises and handle tax matters on their behalf in accordance with relevant national laws and regulations. This mainly includes consulting services, agency bookkeeping, agency tax payment, tax planning and other matters, effectively solving the tax problems of enterprises and helping taxpayers save tax costs.

5. Brand Marketing

(1) Search engines: Yandex is Russia’s largest technology company, valued at $12 billion. It is famous for creating the country’s most popular search engine, which is known as the “Google of Russia”. Data shows that the company has 50 million users per month, while Russia has a total of 87 million Internet users. The second largest search engine is Google Russia, which is a Russian localized search engine operated by Google. It is also a popular search engine in Russia with a certain number of loyal users and a large market share. In recent years, the scale of offline private trade in Russia has shrunk, and more people want to transfer their business to online channels. Search engine optimization marketing has become indispensable. Through search engine marketing, potential customers can easily see the company’s website and product information, so that the website can obtain higher traffic, while increasing the stickiness of the website, thereby bringing reputation and wealth to the company and achieving the best conversion rate.

(2) Social media: More than 100 million Russians visit at least one social network every day. The most visited social networks in Russia are, in order of popularity: VKontakte, YouTube, Odnoklassniki, Facebook, Instagram, and Twitter. Different social networking sites have very different audiences. 80% of VKontakte (VK) users are under the age of 34. Odnoklassniki targets a middle-aged audience, aged between 34 and 45. Facebook and Twitter are mainly used by users with advanced technology, social skills, or business skills, such as managers and executives. Instagram is more popular among women aged 13 to 34. YouTube users come from all age groups.

Through promotion on Russia's mainstream social media tools, we can help you fully understand the behavior and consumption preferences of consumers in Russian-speaking countries, allowing you to customize exclusive products for consumers based on market demand, thereby increasing your company's market share and expanding your brand influence.

(3) Brand exhibition hall: Russia has set up an offline product exhibition center in Moscow, allowing customers to have zero-distance contact with Chinese products, enhancing customer experience, and promoting brand implantation and sales conversion. At the same time, Russia Best will assist customers in managing channels in the Russian market, including assisting enterprises to establish comprehensive online and offline sales channels to broaden the depth and breadth of corporate sales. Carry out different modes of publicity, help enterprises formulate exclusive marketing strategies, set reasonable prices and services, and provide after-sales and brand maintenance for enterprises, so that enterprises can focus more on production research and development and product updates, and solve their worries.

Advantages

1. Distribution channels

Online Platform: We have selected nearly 100 large and medium-sized Russian and cross-border e-commerce platforms to create a comprehensive online sales network for your products, covering 30 million online shoppers across Russia.

Offline stores: More than 2,000 offline store partners are located in large and medium-sized cities with dense populations in Russia, providing consumers with physical experience opportunities, making your products truly zero distance from consumers.

2. Logistics and warehousing

Logistics to Russia: We have established a high-quality cross-border e-commerce logistics service system to Russia, and have ranked first in China's cross-border e-commerce parcel logistics industry to Russia for four consecutive years. We are the main service provider to Russia for platforms such as AliExpress, Cainiao, JD.com, Vipshop, and Global EasyBuy.

Overseas warehouse: China's largest e-commerce overseas warehouse with order fulfillment system function. Connected with Russia's local delivery networks such as SPSR, Russian Post, and DPD, it has achieved seamless coverage of the entire Russian territory.

3. Team support

Local customer service: We have a professional Russian customer service team, localized product descriptions, and insist on starting from customer needs to ensure a good customer experience and maximize purchase conversion rates.

Market research: Conduct market research regularly, accurately position the market, and provide effective assistance to customers in product selection and marketing plan formulation. Tax and legal affairs: Provide customers with professional legal and tax solutions for product launch in Russia.

4. Local Marketing

Payment cooperation: Local payments in Russia account for a high proportion. RussiaOptimal cooperates with local Russian payment providers such as Yandex and QIWI to provide payment support for customers.

Marketing services: We provide customized promotion plans for Russian consumers to help companies quickly expand overseas markets, enhance brand competitiveness, and increase online sales.

Social media: Through marketing promotion on Russia’s mainstream social media platforms such as VK and OK, we can quickly open up overseas markets and realize brand landing.