The most complete Lazada 12.12 battle report, just reading this one is enough!

The Lazada 12.12 promotion has come to an end, setting off a consumption frenzy in Southeast Asia again in the last month of 2021. The number of Lazada merchants has grown rapidly in 2021, 1.5 times that of 2020. At the same time, the overall promotion performance of Lazada's cross-border merchants has reached a new high. Not only powerful merchants have landed on the Lazada cross-border best-selling TOP list, but also dark horse merchants have emerged and rushed to the top of the category after only half a month of entry.

In addition , a total of US$327 million worth of Lazada Bonus shopping allowances were received by the six countries during the 12.12 period, which is higher than the cost of the popular sci-fi movie "Avengers 3: Infinity War"! What other "surprising" data appeared in this Lazada 12.12?

Lazada's three-day 12.12 sales (12-14) were full of highlights. This was achieved with the unremitting efforts and support of all Lazada merchants and brands. Lazada's cross-border merchants, as a key member, brought high-quality goods and shopping experience to Southeast Asian consumers. At the same time, many cross-border brands led the army of cross-border merchants to set new records . The sales of facial beauty instrument brand FOREO increased by 317% year-on-year in the three days of 12.12, and the beauty brand FOCALLURE increased by 216%... Under fierce and healthy competition, who won the Lazada cross-border brand list in this promotion ? The answer is revealed below.

Data source: 12.12 Three-day cross-border brand rankings

Look at trends from data, and find business opportunities from trends. After the epidemic in Southeast Asia eased, people have new consumption trends. Lazada's cross-border 12.12 battle report is freshly released, merchants come to take notes and highlight the key points!

Data source: 12.12 Three-day cross-border brand data

2021 is about to turn over, and the achievements of the past year will become the starting point of the new year. In the future, more brands and industry merchants will join hands with us to make more high-quality domestic products sell well in Southeast Asia. When going to Southeast Asia, Lazada is the first choice, Fighting!

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