The rise of social media not only provides people with more ways to entertain themselves, but also allows consumers to find a place to find shopping inspiration. Many fashion video creators have gathered on TikTok and YouTube. The things they recommend will be recognized by fans, which inadvertently drives sales.
Recently, Amazon launched an " Internet Famous " guide, which introduces the most popular things on the Internet in 2021. Among them, the mini waffle maker achieved surprising results.
This mini waffle maker can be said to be the most fashionable kitchen appliance in 2021. The related tag search volume on TikTok has exceeded 160 million times, and the related video has received more than 300,000 likes. There are also many reviews about this waffle maker on YouTube , and one video has been played more than 130,000 times.
The waffle maker is small and easy to clean. It can make a 4-inch waffle in a few minutes . Many buyers said that this machine can help them easily make a breakfast or afternoon tea. It is simple, delicious and not easy to fail. In addition to the ordinary checkered pattern, you can also choose other different patterns, which has won the hearts of many girls.
The waffle maker has also brought popularity from social software to Amazon. On Amazon, this waffle maker is priced at $9.99, and there are discounts from time to time. There are more than 184,000 reviews, with a positive rating of 4.7 stars. On Google Trends, the search volume within 90 days is also a fluctuating upward state. This also shows that the traffic brought by short videos is relatively long-lasting.
For such daily necessities, some bloggers or experts on social software can easily attract people's attention and trigger purchases by presenting them beautifully or providing practical operation guides and recipes.
So according to experience, if business sellers want to increase the popularity of products by making videos through video platforms such as TikTok and YouTube, they can refer to some popular videos and study their production routines. The shooting scenes of products can be arranged as similar to real life scenes as possible, and there should be pictures of people making them. This will increase the audience's actual experience and stimulate the desire to buy.
According to the latest data from App Annie , TikTok ranks first in consumer app spending both globally and in the United Kingdom and the United States . In terms of overall app spending, TikTok also has the largest year-on-year growth.
Whether in terms of downloads or revenue, TikTok currently has an extraordinary influence, and it is still on the rise. Therefore, when sellers are planning their product marketing strategies, TikTok and other influential video social platforms are traffic codes that cannot be ignored. TikTok Amazon |
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