Amazon sellers are frantically clearing out their inventory. Is Amazon's new policy intended to help sellers?
There is a saying that has been circulating in the cross-border circle: " Amazon is prosperous, freight forwarders are prosperous, service providers are prosperous, and sellers on Amazon are bankrupt ! "
Why are Amazon sellers so miserable? This is evident from the examples of sellers selling at crazy low prices.
Recently, a large number of Amazon sellers who are not looking to make money but only to clear their inventory are selling their goods at a loss. It is reported that Amazon updated the sellers' inventory capacity yesterday. Many sellers said that every Monday, the inventory capacity will be cut. It seems that they have cleared their inventory in vain. The editor learned that Amazon, which is keen on giving warmth, has also launched the FBA plan in a timely manner. Is this move to help the majority of cross-border sellers to clear their inventory faster, or to take advantage of the opportunity to "make money"?
The inventory capacity has been updated again, and the sellers’ inventory capacity is getting less and less!
According to the established rules, Amazon will update the sellers' inventory capacity every Monday. According to the sellers' feedback, the editor found that although some sellers said that their inventory capacity has increased, some sellers said that the inventory capacity has not increased or decreased, but more sellers said that the inventory is getting less and less:
A: The storage capacity has been cut again, and we cannot ship goods at all. B: Sales have obviously increased a lot, so why is the inventory capacity still dropping? Are the people who calculate the inventory capacity at Amazon working with their eyes closed? C: The IPI scores of my UK and German sites are both over 700, so why is the inventory capacity getting smaller and smaller? In this situation, I don’t even have enough to publish old products, let alone new ones. It’s so difficult to do business on Amazon this year! D: After the latest storage capacity came out, my enthusiasm for work disappeared instantly, and I announced my early withdrawal from this year's peak season.
Summarizing the sellers’ feedback, we can find that the inventory capacity of many sellers is getting lower and lower. Under the strict inventory restrictions, their normal work can no longer be carried out.
Real name envy: Sellers have 999999 storage capacity? Here is the reasonable method to increase storage capacity
In fact, when someone’s storage capacity plummets, someone else’s storage capacity is so large that they doubt their life. According to sellers’ feedback, after the latest storage capacity update, they actually have 999999 storage capacity. After suddenly becoming a large storage capacity user, this seller was overjoyed and wanted to ship the goods, but was told by his peers that this was a bug!!! Why?
After learning more about it, the editor found that a few weeks ago, more than one seller said that their inventory capacity had increased to 9999999, but this state did not last long. In less than a week, the inventory capacity returned to 3000. So these sellers called this inventory capacity surge "another major system bug of Amazon."
Having said that, although a large number of sellers suffer from inventory capacity limitations, many of them do not sit idly by, but instead look for various reasonable ways to increase inventory.
An Amazon seller found a way to apply for capacity expansion by asking customer service. According to the guide posted by the seller, the conditions for capacity expansion are as follows:
The standard for calculating expansion is : <13 Calculation formula : divide the sales volume of the previous 30 days by 30, multiply by 7, and then divide the current position by the number just obtained, which must be less than 13.
It is understood that by calculating the seller 's 30-day sales volume, it was found that the result was greater than 13, so the seller failed to expand.
Maybe Amazon sellers encounter different customer service staff, and get different results. One Amazon seller said that his calculation result was less than 13, but the customer service told him that no application for increased storage capacity would be accepted. ( PS: As Amazon customer service staff, why do some say that you can apply for capacity expansion, while others say that you cannot? Amazon customer service standards are really a mystery.)
However, not all sellers fail when applying for capacity expansion . One seller applied for an increase in storage capacity through Amazon customer service and his application was successful.
Another seller said, " In addition to opening a case to try to increase storage capacity, Amazon colleagues can also apply to the investment manager or Dragon Boat manager. What if the application is successful! "
Sellers are clearing out inventory at a loss, is Amazon launching a new FBA policy to “send warmth”?
I believe that when it comes to the topic of increasing storage capacity, most Amazon sellers have a lot to complain about. Now, a large number of sellers are frantically clearing out inventory at low prices in order to increase storage capacity. Although sellers do not want to be philanthropists, they have to give up profits and collectively reduce prices just to survive.
A seller explained in detail that the most fundamental reason for this round of price cuts is the policy of limiting storage capacity that began in April. From April, most products began to reduce their prices. Due to insufficient storage capacity, they had to clear the inventory at low prices, leading to a vicious cycle. In the past, when everyone had enough storage capacity, they collectively sold at high prices, but now they are clearing inventory. When there is no limit on storage capacity, the profits will be good .
Having said that, clearing inventory is not an easy task. The editor has observed that in major seller groups, there are many sellers complaining about clearing inventory and looking for ways to clear inventory:
A: Things on Amazon are not selling well. The products are priced at more than ten US dollars. The price has been reduced to the cost price, but they are still not selling. How can I quickly clear the inventory and recover the funds?
B: Our company was unfortunately hit by this wave of account closures. After the disaster, not only is the company on the verge of bankruptcy, but we also don’t know what to do with the pile of inventory. Now the daily sales have dropped to a negligible level. Among the pile of products in the domestic warehouse, almost all products and packaging have logos, which increases the difficulty of clearing the inventory...
C: The products sold by our company are less than 10 USD, and we are losing money even if we advertise. The IPI score is not even 450, but we shipped a lot of products in excess before, and now they are unsalable. We will soon be charged for excess storage fees. I am looking for a way to quickly clear the inventory.
The editor learned that many sellers not only have a pile of goods in Amazon warehouses, but also a large number of products are stranded in domestic warehouses and factories. Under the reality of the siege, they are all looking for channels to clear inventory.
In terms of domestic inventory clearance channels, an excellent netizen summarized the following methods:
1. Set up a stall and sell at a low price. 4. Sell it back to the factory.
I don't know what method you use? Welcome to leave a message to discuss.
In fact, for the goods stranded in Amazon FBA warehouses, the editor learned that Amazon is also helping sellers clear their inventory.
Amazon is trying to make it easier for sellers to liquidate excess inventory. Sellers can now sell overstocked and returned goods to wholesalers through Amazon , an option now available in the United States, Germany, France, Italy, and Spain.
In fact, this clearance plan has already appeared before, and at that time it was only available to invited sellers. Now Amazon has expanded the scope of this clearance plan. I guess it is because Amazon sellers are suffering from the clearance of goods, so they want to make life easier for Amazon sellers? Or is it to seek profits from the inventory clearance link?
Regardless of the answer, the living environment and status of sellers struggling to clear inventory and platforms that are thriving are indeed very different ... E-commerce platform Amazon Platform |
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