At the beginning of the year, a large number of new sellers entered the market, and Amazon's "war for talent" broke out, with various high salaries refreshing the perceptions of industry insiders. However, what was unexpected was that Amazon suddenly fell into a downturn due to the tightening of policies, the economic downturn in Europe and the United States, and the off-season.
In this context, many sellers have pointed out that the staff turnover rate has suddenly increased recently. However, in this context, the operating salary is still soaring, and some companies have even opened it to 20K/month. At this time, some people can't help but ask: How long can the dividends of operation last?
High staff turnover! Seller: Many people have left our company
It is a consensus that the cross-border e-commerce industry has a high staff turnover rate, but according to feedback from sellers, people have recently become more restless and the staff turnover rate has become higher again.
"The staff turnover rate has been a little high recently," one seller said sadly. Another seller also said that many people left his company.
Some speculated that it was probably because it was a critical period of the first year and they wanted to go out and test their skills. Others joked that they had a big meal the day before yesterday and would not come today because they were allergic to chicken blood.
But the editor believes that it may be more related to the sluggish market environment this year.
A few days ago, a seller complained: "Amazon is really a dog this year, very depressed." Another seller also said that the sales volume is really very poor recently. Some sellers said that the sales volume has been declining for three consecutive weeks .
Not only that, many sellers revealed that the situation is not only not optimistic for Amazon, but also for platforms such as Wayfair.
It is an indisputable fact that the economies of Europe and the United States are in a downturn. Coupled with the tightening of Amazon's policies this year and the off-season, this year's cross-border e-commerce, especially Amazon, did not have another boom on the basis of last year's boom. Instead, it has become quiet.
Some sellers said that even if the US gives out money now, the stimulating effect on the number of orders is not as great as it was at the beginning. And there are many words to describe the number of orders, such as "thigh-cutting", "waterfall-down", "terrible", "flop" and so on.
I can't guarantee the same for other positions, but facing such a situation, it is unrealistic to say that there is no idea about operations that are closely tied to order volume and performance.
"At today's meeting, core members were quite anxious. On the one hand, the main business is declining, and on the other hand, the new business is not picking up." A seller said helplessly.
The base salary has been raised to 20k/month. How long can the operating dividend last?
Operations recruitment and salaries have been a hot topic in the cross-border circle this year. Even in today's sluggish market environment, operations salaries are constantly rising, and sellers are still difficult to recruit people.
A seller recently lamented that it was too difficult to find the right talent. He said that he had been having trouble recruiting people recently, interviewing 5 to 8 people every day for more than two weeks, and was often stood up.
One seller said that after recruiting for a year, only one person had ever touched the backend . It is conceivable how difficult it was for this seller to recruit the right person.
Moreover, it is too difficult to recruit talented people. The experience of a seller on a social platform was like this: he interviewed a distribution-type operator who independently operated a store and achieved an annual sales volume of 7.5 million during the epidemic , but in the end he was not hired.
While sellers are lamenting the difficulty of recruiting people, the editor has discovered that Amazon’s base salary for operations has now reached 20k/month, and some are even directly calculated as annual salary, ranging from 300,000 to 500,000 per year.
Many people expressed envy and said that it seems that the new job is not so attractive anymore and they did not sell themselves at a good price and still suffered a loss.
But some people found it incredible: this basic salary is close to the director level; if the basic salary is set at 20k, how much gross profit does this person need to make?
Some operators admitted that this was not unusual, because they had already offered 8k when they had no experience . Some small companies also offered 10k+.
Faced with rising operating salaries, some sellers can't help but wonder: How long will Amazon's operating dividends last?
Some sellers say this is a false boom, while others say it is reasonable and will become the norm in the future.
How long do you think the operating dividend can last? Welcome to leave a message to discuss.
Recruiters complain: The operational capabilities of the recruits are too weak
Although operational salaries have been soaring, high salaries do not necessarily attract highly capable people. Recently, some sellers have complained that the operational capabilities they recruited are too "watery".
For example, a basic salary of 10,000 yuan is required for half a year of operation. Another example is that a recruiter offers 10,000 yuan, and the applicant sarcastically says that this price can only recruit fresh graduates.
Many cross-border company bosses and HRs are pondering a question – are current operations really that great?
Sellers who have experienced this peak recruitment season feel that some of the operators they recruited are too "watery".
For example, a recruiter asked an operator with half a year of experience in a certain software, and found that the operator did not even know what a listing or SKU was . The recruiter guessed that the job seeker had heard that Amazon was good and wanted to pass it off as good.
There are also recruiters who discover the trick only after the interview: the resume clearly stated that the candidate had more than one year of experience, but after a background check, they found out that the candidate only had two months of experience.
Even worse is when applicants claim they are big salespeople, but they take kickbacks and cheat the new company out of a large sum of money , so recruiters have begun to learn how to do background checks.
A recruiter said: "To be honest, when I hire someone with such a high salary, my expectations are pretty high, but if I don't see any progress within a month, I'll have to fire them." Therefore, in Shenzhen's cross-border e-commerce circle, operations are transferred back and forth among several target companies.
Getting something for nothing? 25 all-round interview questions questioned
What to do if high salaries fail to attract talent? Recruiters rack their brains and try various methods, but some people want to fish in troubled waters.
A few days ago, a seller posted a list of interview questions, which included: SEO methods for titles , the true sources of product keywords, determining the degree of competition for keywords, determining the order of promotion, 20 methods of operating the source of comments, methods of handling negative reviews, methods of establishing private domain traffic, and a detailed explanation of the entire rhythm of a new product from development to creating a hit...
There are a total of 25 questions. I believe many people have seen this type of questions before. Many people have also expressed their opinions - don't worry about it, just keep doing it.
This type of questions is so in-depth that it is suspected to be a scam. "This set of questions is definitely not for operation specialists or operation assistants. The last question is about operation rhythm, which feels like a scam , " said a netizen on social media.
Some sellers even think that if they understand all the questions in this set, they can become training teachers. Others think that if they can do it, they will not come for the interview. Aren’t such interview questions the best example of being out of touch with reality?
Now, both job seekers and recruiters encounter their own problems during interviews: job seekers are scared off by routines, and recruiters are scared off by high salaries offered by operations. No one can find suitable talents or satisfactory companies, and after going around in circles, all that is left is exhaustion. In addition, in this wave of Amazon's downturn, how many operations and company bosses can get out of it unscathed and have their performance not affected at all? We can wait and see. Amazon Operations Salary High staff turnover Operational dividends |
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