Notonthehighstreet has been called the “British Etsy”, offering unique, personalised handmade products and has over 39 million unique visitors per month.
About Notonthehighstreet Notonthehighstreet has 72.9% of its traffic coming from the UK, 6.3% from the US, 2.5% from India, and 0.9% each from Ireland and Canada. Notonthehighstreet looks very professional, which is something other craft and handmade product platforms don’t have. It also provides a great branding opportunity for sellers, as they can tell their story, explain how the product is made, and add photos to their profile.
Seller sales conditions and fees To sell products on Notonthehighstreet, sellers need to apply first. The platform has a very high threshold for sales. The application form will ask for details of the products you want to sell, and sellers need to prepare high-quality product pictures when applying. If the seller passes the review, he/she will have to pay a one-time fee of £199, and the platform will charge a 25% commission when the product is sold. Therefore, the seller must ensure that the profit is enough to cover the platform sales fee. Currently, only UK and Irish businesses can apply to sell products on Notonthehighstreet, but the platform is planning to recruit international sellers.
How the platform works 1. Sellers list their products on the platform, and then the platform will promote the products to customers; 2. After the customer checks out, orders and pays, the platform will notify the seller to fulfill the order; 3. The seller sends the order to the customer, the platform pays and the seller receives the payment.
Development History -Notonthehighstreet.com was founded in London in 2006. -In May 2012, Notonthehighstreet.com announced that it had raised £10 million, or approximately US$15.8 million, in its fourth round of financing. -In 2016, Notonthehighstreet.com completed a €21 million (approximately $27.5 million) Series E financing round led by German media company Hubert Burda Media, with participation from Index Ventures, Industry Ventures and Eight Roads Ventures. UK Ireland |
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