What is Revlon? Revlon Review, Features

What is Revlon? Revlon Review, Features

Revlon is an internationally renowned cosmetics brand founded in 1932 by brothers Charles and Joseph Revson and chemist Charles Lachman. The first opaque nail polish was brightly colored and uniquely formulated, perfectly blending color and fashion, breaking the quality constraints of transparent nail polish at the time, and created the history of Revlon with a shocking and innovative attitude.

About Revlon

  • Revlon cosmetics brand originated in the United States. Revlon is an internationally renowned cosmetics group company with businesses in Europe, America and Asia. As a world leader in the professional marketing of cosmetics, body care, perfume and personal care products, Revlon's philosophy is to continuously provide consumers with high-quality products that are full of charm, passion and innovation at reasonable prices.
  • In 1932, Revlon was founded in New York by brothers Charles and Joseph Revson and chemist Charles Lachman. The "l" in the English word "Revlon" comes from the "l" in Charles Lachman's name. Together, they invented a special production technology, which used pigments instead of dyes to make brightly colored opaque nail polishes and mix unprecedented colorful colors. This successful invention immediately caused a huge response and brought beauty and surprise to women at that time. Initially, Revlon nail polish was only used in beauty salons. With the rapid increase in people's demand for nail art, this business expanded to retail stores, which greatly promoted the development of Revlon.
  • It was not until the first half of 1962 that the sales in Greater China began. Revlon is an internationally renowned cosmetics group company with businesses in Europe, America and Asia. As a world leader in the professional marketing of cosmetics, body care, perfume and personal care products, Revlon's philosophy is to continuously provide consumers with high-quality products full of charm, passion and innovation at reasonable prices. On December 31, 2013, it announced that it would withdraw from the Chinese market in February 2014.

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