What is Light brand? Light brand Review, Features

Light brand provides "slimming customized" brand full-case services for start-up consumer brands.

About Light brand

Light brand was founded on June 1, 2012. Adhering to the idea that "creative people should always be like children", it is a brand service agency that achieves its goals through people-oriented strategies, allowing design to achieve "beauty for practical use", using creativity to bring surprises and touches, and providing "slimming and customized" full-case services that integrate consulting, design, and advertising. It does not rely on huge budgets, but emphasizes brand content output and providing consumers with unexpected experiences, helping start-up brands to create their own unique brand experience and resonate emotionally with the younger generation of consumers.

Light brand functional services

1. Brand strategy

Crowd insights, advantage analysis, positioning, brand proposition, brand story, brand slogan.

2. Visual Communication

Logo, brand visual identity system (VIS), packaging, peripheral materials, e-commerce page design, etc.

3. Promotion and marketing

Xiaohongshu promotion, Douyin advertising, and pop-up stores.