What is Gumtree? Gumtree Review, Features

Gumtree is a British online classifieds and community website founded in 2000. It provides content including: renting, finding jobs, buying and selling cars, making friends, etc. It also covers many other countries such as Poland, the United States, Australia, etc.

About Gumtree

Gumtree was founded in 2000 by Michael Pennington and Simon Crookall as a local London classifieds and community website designed to connect Australians, New Zealanders and South Africans who were either planning to move or had just arrived in the city and needed help getting started with accommodation, employment and meeting new people. The term "gum tree", which is the Australian local name for eucalyptus trees, ties the three communities together (even though South African eucalyptus trees are completely different types from those in Australia and New Zealand), and the founders also believe it reflects the roots and branches of a real community.

In 2005, Gumtree was acquired by eBay's classifieds group for an unknown price. As an information classified website under eBay, Gumtree is similar to 58.com and Ganji.com in China. The website updates a lot of housing information from all over the country every day. The tenants post the listings themselves without any intermediaries, so the price range is very wide. Some advertisements are accompanied by photos, which is very intuitive. There is also other information about second-hand markets, communities, jobs, etc., which is very practical.

However, the site does not require users to register or provide their real name and address, which means scammers can use this method to anonymously find victims online.

Gumtree classifieds can be free or paid, depending on the product category and geographic market.

Gumtree has an extensive social media presence on Twitter and Facebook, currently with over 30,000 and 470,000 followers respectively. Gumtree uses social media to spread news and information about the brand, as well as to launch competitions and promotions.

Development History

-Gumtree was founded in 2000.

-In September 2004, Gumtree launched its website in Warsaw, Poland.

In 2005, Gumtree was acquired by eBay's classifieds group.

-In May 2005, Gumtree was launched in Berlin, Germany.

- In June 2005, Gumtree expanded into Italy with offices in Rome and Milan, increasing coverage to 31 cities.

In August 2007, Gumtree expanded to the United States, targeting expatriate communities in New York, Boston and Chicago.

In 2010, Gumtree launched the Gumtree Media website to promote its services to potential business clients.

In 2013, Gumtree expanded bulk classifieds listings to car dealers.

In June 2013, an advert was posted on Gumtree offering free accommodation to guests willing to dress and act like walruses. The advert was shared on various sites including BuzzFeed and Mashable, and caught the attention of Hollywood director Kevin Smith, who used the advert as inspiration for his 2014 film Tusk, the story of an evil scientist who plans to permanently sew humans into walrus suits.

- In 2015, Gumtree became the official sponsor of Big Brother and all related media.

-On January 7, 2016, Gumtree's rebranding was launched on its website and corresponding app.