"New type of association" broke out! Many Amazon sellers' accounts were closed

The association problem broke out again!

Recently, the Amazon platform has continued to "make trouble". In addition to the continuous division of warehouses and warehouse explosions, it also sends group videos to verify and review seller accounts. The latest news shows that account association problems have appeared on a large scale again, and this time it is a new type of association.

How should Amazon sellers who have been affected deal with this wave of associations? Judging from the results of sellers’ complaints, the current success rate is not high.

New account association is here! Many sellers are affected

In the past two days, the discussion about account association in the cross-border circle has soared. An insider said that this problem had already appeared last weekend, and sellers are still being affected and receiving messages similar to the following:

Pursuant to Section 3 of the Amazon Business Solutions Agreement, we have deactivated your Amazon.com seller account and disabled your product listings. We will not transfer the funds to you, but will hold them in your account while we work with you to resolve this issue. This may take up to 90 days, but funds may be held longer. Please ship any outstanding orders promptly to avoid further impact to your account.

After receiving the association and suspension emails from Amazon, many sellers were in a state of confusion, because they couldn’t understand why their accounts were inexplicably linked even though they didn’t do anything!

What is Amazon doing crazy again? All the accounts that have been cancelled are given associated performance.

The store on the North American site was blocked due to association, and the name of the associated account given in the Amazon email was completely unfamiliar to me.

The network and computer are clean, but it is inexplicably associated with an unfamiliar store.

I was linked to an account I don’t recognize at all, and I had to submit evidence to prove that I had no connection with the linked account. I was speechless!

I registered my own information and operated it legally, but it was linked to someone for no reason. It seems that I'm not the only one who has encountered this problem.

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An Amazon seller said in detail that several of his accounts were affected, and stores in the United States, Canada, Mexico, Brazil and other sites have been blocked, but the account was not purchased, but self-registered at the end of last year, and he did not recognize the associated stores at all. He is now appealing through the service provider, but is not sure whether the appeal will be successful.

The topic of association is not unfamiliar to Amazon sellers. However, faced with the platform's sudden scanning of accounts, and the unfamiliar associations, the affected sellers are still confused. Complaints and other issues follow, and sellers will inevitably suffer considerable losses. It is understood that many sellers still have a lot of goods on the way, and there are also a lot of goods in the FBA warehouse. If the account ultimately fails to appeal successfully, the handling of the goods alone will be a headache.

The reason for this association scanning is being hotly discussed, and many sellers tend to believe that it was a misjudgment by the Amazon platform. An Amazon seller said that he called customer service and was asked to check whether company employees had privately registered accounts, whether legal person or company information had been leaked, etc. After multiple checks, none of these situations were found. Amazon has a history of misjudgments, and it feels that Amazon was "wrong" this time.

Another Amazon seller also said that he usually pays great attention to avoiding association issues. Common association factors such as network association, registration information association, password association, Amazon FBA shipping information association, brand registration association, description association, etc. are definitely not there. If there were any, they would have been determined to be associated by the platform long ago.

Having said that, there are still many sellers who check the related factors while complaining. Judging from the sellers' account check feedback, duplicate registration of information, multiple account operations, shared brands, FP (operating habits) association, email association, TSFC, etc. were all mentioned, among which TSFC association became the main reason for this association.

What is TSFC association? According to feedback from many industry insiders, and confirmed by the investment manager, TSFC is specifically an AI association , a new type of artificial intelligence association newly launched by Amazon . According to the algorithm, it can predict the seller accounts with high risk scores and close the stores accordingly .

There are also voices saying that the main factors causing this TSFC connection are logistics information connection, network environment connection, or multi-account operation connection.

How to appeal account association? Many sellers are confused

After the account association wave occurred, sellers were confused during the appeal process because they were not sure which type of association they belonged to. Many people appealed based on their feelings, but the results were not satisfactory.

There are quite a few sellers who have appealed based on misjudgment. Some people received a notification on the evening of the 12th that they were linked to an unfamiliar account, so they appealed based on misjudgment and are currently waiting for a response. Some people have received a response from Amazon saying that there is insufficient evidence and the appeal cannot be passed.

Similarly, a seller associated with TSFC has submitted three POAs , but his account has not been restored. "Amazon asked me to prove that I have no connection with that strange account, but I can't find any information about that account. How can I prove it?", " It was also associated with a strange account . When I want to prove that this account is not mine, the customer service will only tell me what the ID associated with my store account is, and they don't know anything else ."... Many sellers complained that Amazon's move is really puzzling. It's like Amazon wrongly accused me of being a bad person, and then asked me to prove that I am not a bad person. I provided evidence, but Amazon still said that I don't have enough evidence and need to continue to prove it... Why can't Amazon directly provide evidence that it thinks I am a bad person! Instead, I have to work hard to find evidence to prove myself, making simple things complicated.

Of course, there are also successful appeal cases, but not too many. It is understood that a seller had two stores killed due to overseas warehouse associations. He wrote more than 10 POAs and tried many methods, and finally saved one store. Another seller called the account status team after receiving the email. After detailed communication, it was confirmed that it was a false alarm and Amazon had misjudged it.

What's your latest news about this trend of association? Welcome to leave a message to discuss.

In fact, Amazon has a large-scale problem of related store closures almost every year. The importance and seriousness of this problem are self-evident. Amazon has said that association is not a problem! Accounts with reasonable business needs can operate multiple accounts, and there is no need to worry about association issues! Multiple accounts without reasonable business needs are not allowed. For example, sellers open new accounts only to follow the original account's products, or only to complain about other sellers' products . If any account in the multi-account operation is suspended for violating the policy, Amazon may deactivate other accounts you own until all accounts have a good reputation.

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