The "golden March and silver April" are approaching, and foreign trade companies are gearing up for the first foreign trade peak season after the epidemic. The upcoming "March New Trade Festival" of Alibaba International Station will help small and medium-sized foreign trade companies "grab orders online" in a digital way . Cross-border live broadcasts, short videos and other digital content forms allow buyers to better understand merchants and products; the newly upgraded TA + all-round guarantee service and real -time online reception by merchants make transactions more efficient .
The March New Trade Festival will officially start on March 1 and last for the whole month of March. It is reported that during the New Trade Festival, small and medium-sized foreign trade enterprises will collectively "launch new products" to attract overseas orders.
Figure: Alibaba International Station held the March New Trade Festival to help foreign trade companies "grab orders online"
It is reported that domestic enterprises start work in March every year, and overseas buyers will also come to Alibaba International Station to learn about new products and purchase goods, and related demands often explode. Alibaba International Station's "March New Trade Festival" has become an important opportunity for domestic foreign trade enterprises to start the year.
This March's New Trade Festival has new features.
First, as cross-border live broadcasts and short videos have become an important way for foreign trade companies to "grab orders online", Alibaba International Station will also set up live broadcast and short video venues during the March New Trade Festival , and work with small and medium-sized foreign trade companies to carry out more than 30,000 cross-border live broadcasts of new products and release more than 10,000 new product short video content. Alibaba International Station said that cross-border live broadcasts and short videos can help foreign trade companies display factories and production lines more intuitively and vividly.
It is worth noting that in cross-border e-commerce B2B transactions, the live reception of merchants plays a key role in building buyer trust. Data shows that merchants with real -time reception can increase the potential customer conversion rate of foreign trade companies by nearly 10 percentage points.
Secondly, digital foreign trade security services will be comprehensively upgraded. While ensuring the security of orders and funds for domestic small and medium-sized enterprises, they will also be more attractive to overseas buyers and increase conversion rates.
It is reported that during the New Trade Festival in March, Alibaba International Station upgraded its digital foreign trade guarantee service "TA+". On the basis of ensuring the safety of funds, "TA+" provides multiple guarantee services such as arrival guarantee, worry-free return , OA credit sales, and after-sales service to increase buyers' willingness to purchase . In previous tests , products using the "TA+" guarantee service can attract more inquiries and orders from overseas buyers .
In terms of logistics, Alibaba International Station launched the Yiwu Central Warehouse before the New Trade Festival in March, which can complete the entire warehousing and shipping process in as fast as 2 hours, reducing the transportation costs for foreign trade companies by nearly 30%.
Overall, "digitalization" will be the key to this year's foreign trade peak season in March.
Previous surveys have shown that after the Spring Festival this year, many foreign trade companies’ first orders were obtained online from Alibaba International Station; and the foreign trade companies’ recruitment at the beginning of the year also showed more new characteristics of recruiting digital foreign trade talents, and Alibaba International Station’s operational talents have attracted much attention from foreign trade companies. Alibaba International Station New Trade Festival |
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