Recently, SHEIN urgently removed its products from the shelves due to a video posted by an eyewitness netizen.
It is understood that TikTok user @Additedtothisfostidapp shared a screenshot of this SHEIN product, and noticed that the photographer's appearance could be vaguely seen in the glass reflection of the product.
The video has now gone viral, garnering more than 255,000 likes and more than six million views since it was uploaded on January 22.
The nine-second video highlights an "empty packaging bottle" product valued at A$3.95 (about US$2.76) .
In this video , @Additedto tried to zoom in on the bottle cap through the app, only to discover a photographer wearing something resembling a sports vest . The caption of the video reads: SHEIN, what's going on?
One comment under the video explained: The photographer for this product is a girl wearing an off-the-shoulder top.
Several TikTok users also commented on the video , sharing that they had also seen the product while browsing S HEIN 's website .
Another user wrote: " I just checked SHEIN and it 's real. " Another user joked , " Don't take it so seriously, it's just a poor worker who has to work at home . "
Some netizens expressed different opinions on this incident, believing that the blogger who posted the video was making a big fuss about this small mistake, which was a bit sensational, and they also expressed the hope that their neighbors did not have such people. However , SHEIN seemed to have noticed the problem quickly , as some users found that the product could no longer be found on SHEIN's website .
In fact, SHEIN has often become the focus of attention and controversy on the Internet.
In July 2020, the online fast-fashion retailer faced a backlash from netizens over a swastika necklace on its website , leading to a public apology .
In a statement, Shein explained that the symbol they use is not a swastika, which promotes anti-Semitism .
In June 2022, an American artist sued SHEIN for copyright infringement and demanded more than $100 million in damages. The artist claimed that SHEIN "plagiarized" the work from his INS account and then sold it for $4 per piece.
Although most people only regard the latest "photo gate" incident as a topic of conversation after dinner, sellers can also learn some experience from it. In the future, they need to be more careful when taking pictures of their products, because foreigners generally attach great importance to privacy issues. SHEIN Product removal |
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