The trend of international shopping in the United States is accelerating! Consumers value these two points most

It is estimated that there will be 300 million online shoppers in the United States by 2023, and more and more American consumers are showing great interest in shopping online at home.

Not only domestic online shopping, according to a survey by PayU , American consumers also have a certain demand for international shopping. 25% of the respondents have made international purchases in the past 12 months, and among all American consumers who make international purchases, 48% make purchases at least once a month, of which 53% purchase products from China.

Fashion, shoes and luggage are the most popular items for American consumers, with 31% of international shoppers saying they have purchased or considered purchasing these products in the past 12 months. This is followed by electronics (mobile phones, tablets, laptops, including accessories and peripherals) (29%), books (26%), etc.

In addition to China, U.S. consumers also shop in Europe ( 33%), Canada (28%), Southeast Asia (21%) and Latin America (21%). E-commerce is becoming bigger and more global than ever before. Consumers in the U.S. and other countries can shop around the world and have a wider selection, which also provides online merchants with opportunities to sell beyond national borders.

It is worth noting that consumers pay more attention to two aspects when making international purchases, one is logistics and the other is payment method.

Consumers who shop internationally believe that delivery costs and taxes ( 22%) and delivery time (20%) affect their international shopping, while consumers who have not shopped internationally in the past 12 months say that high logistics costs (29%) and various logistics-related issues (23%) prevent them from shopping internationally.

Survey data shows that 55% of Americans said they would buy elsewhere or not buy at all if their preferred payment method was not available. Nearly three-quarters (73%) of respondents noted that they would feel safer shopping online if they recognized the brand of the payment provider, and 36% of respondents said that their knowledge of the payment provider would influence their purchasing decisions.

“The trend toward international shopping is accelerating, even in markets like the United States,” said Mario Shiliashki, CEO of global payments at PayU. “ This growth presents an attractive opportunity for retailers to drive growth by expanding beyond their home countries . To capitalize on this opportunity, merchants must have the right partners in place to navigate the complex payments and logistics landscape in order to provide consumers with the best possible shopping experience. ”

USA

International Shopping