Amazon's hot-selling season is coming, these hot-selling products should be prepared

Amazon's hot-selling season is coming, these hot-selling products should be prepared

As we all know, there were almost no grand holidays or promotional activities in Europe and the United States in the first half of the year, but in the second half of the year, traditional Western festivals such as back-to-school season, Halloween, Thanksgiving, Black Friday, and Christmas came one after another , which can be called an " e -commerce feast . "

 

The back-to-school season, as the first peak sales season in the second half of the year, has always been seen as an early indicator of retail growth momentum in Europe and the United States .

 

According to MasterCard Spending   Pulse predicts that during the 2022 back-to-school season ( mid-July to September), US retail sales, excluding automobiles, will increase by 7.5% year-on-year compared to 2021. Although physical store consumption has returned due to the pandemic, online shopping has become a habit. According to forecasts, the proportion of online sales in this US back-to-school season will increase significantly, up 4.3% year-on-year from 2021 .

 

 

Data shows that this year, the fall back-to-school spending of American students is expected to reach 32.5 billion US dollars . According to data from previous years, outdoor products such as flashlights, cycling equipment , stationery such as erasable pens, markers, folders, backpacks , fashion seasonal clothing, sportswear , and other campus sports products such as rackets and basketball glasses are all popular choices for back-to-school purchases .


However, sellers need to pay attention to some social security events in the United States this year, as they are related to the safety needs of students returning to school. In May, a school shooting occurred in the United States , killing 21 people, including 19 students. After the incident, the search volume for keywords related to "bulletproof backpacks" soared in Google Trends.

 

 

According to Leatherback Gear , a company that makes bulletproof backpacks , sales of its backpacks soared 800% after the school shooting . Sales of a bulletproof plate that can be put into a backpack also increased by 300% . On Amazon , a bulletproof backpack that can be disassembled into a vest has also attracted the attention of American consumers.

 

In addition, sellers can also pay attention to the popular items that young people are paying attention to on TikTok recently. For example, Bluetooth selfie sticks. As students return to school to meet with classmates, or enter new campuses to meet new friends, the new environment brings a sense of freshness and stimulates the desire to take photos and keep them.

 

 

On Amazon, several Bluetooth selfie sticks compatible with Android and Apple systems have achieved impressive sales results, with tens of thousands of reviews.

 

" There is no e-commerce without festivals ." In order to boost sales, e-commerce platforms rack their brains to hold various promotional activities. Not to mention the "618" and "Double 11" in China, the overseas market also has "Black Friday and Cyber ​​Monday", and sellers stationed on Amazon are also looking forward to its Prime Day promotion.

 

The peak sales season also means the peak logistics season, and problems such as overstocking, freight rate increases, and port congestion will continue. Although these problems are difficult to control, in order to avoid losses, sellers must select products as early as possible and prepare goods in advance.

USA

Back to school season

Amazon

<<:  Hot in the US market! The top 10 best-selling toys are here

>>:  14,000 Shandong merchants accelerate high-quality overseas expansion; Alibaba International Station opens "digital export port" to Shandong

Recommend

What is Anjiekang Freight? Anjiekang Freight Review, Features

ASB LOGISTICS (Shenzhen ASB Freight Forwarding Co...

What is imalentstore? imalentstore Review, Features

imalentstore is an online store that specializes i...

What is AggroWAWI? AggroWAWI Review, Features

<span data-docs-delta="[[20,{"gallery"...

What is superfeast? superfeast Review, Features

Superfeast is a brand that focuses on herbal medic...

Amazon provides MCF service for BigCommerce independent station sellers

Recently, Amazon announced that it will provide M...

What is ECCANG erp? ECCANG erp Review, Features

<span data-docs-delta="[[20,{"gallery"...

What is Dingnuotongqiu? Dingnuotongqiu Review, Features

Henan Dingnuotongqiu Cross-border E-commerce Co., ...

What is bondiwash? bondiwash Review, Features

Bondiwash is an Australian brand headquartered in ...

eBay seller sued for selling $3.2 million in stolen goods

According to foreign media reports, in New York S...

What is bridenew? bridenew Review, Features

bridenew is a D2C brand that focuses on customized...

What is TAXEURO? TAXEURO Review, Features

TAXEURO (Germany One Europe Accounting Firm) is th...