Latin America, with a population of 650 million, Not only Brazil and Mexico, There are also a large number of countries and markets with good consumption capacity. Due to poor logistics, And let Chinese e-commerce sellers stop ...... But maybe now is the time to expand into new markets.
Latin America has a total population of 650 million, with an Internet coverage rate of over 60% and over 200 million online shoppers. As an emerging market, Latin America's e-commerce growth rate is astonishing, achieving a 63.3% growth in 2020, making it one of the fastest growing e-commerce regions in the world. Facing the unlimited potential of the Latin American blue ocean, it is of great significance to quickly make early arrangements.
Catalysed by the epidemic, Anjun Logistics pressed the accelerator in 2021, and achieved considerable development in both product updates and market expansion.
In 2022, in response to the cross-border logistics needs of domestic e-commerce sellers and independent sites, Anjun has specially developed new dedicated line products for six major countries in Latin America: Anjun Chile Commercial Clearance (Postal Clearance) Dedicated Line, Anjun Colombia Dedicated Line, Anjun Costa Rica Dedicated Line, Anjun Ecuador Dedicated Line, Anjun Panama Dedicated Line, and Anjun Peru Express (Postal Delivery) Dedicated Line.
During the launch of new products, in order to jointly develop the blue ocean market, we are now launching the "Anjun Latin American Six Countries Limited Time Shipping Discount" event to our customers and friends. The time is only from April 6 to June 30. During this period, not only will the shipping price be special, but there will also be compensation for lost items ...
Click the link at the bottom of the article to apply for a voucher Are you interested? Then take a look at the product details!
1. Colombia E-commerce characteristics and hot-selling categories
Colombia has a population of about 50 million and Spanish is the main language . It is the most commercially attractive country in Latin America . As of now, there are about 35 million Internet users in Colombia , accounting for about 70%. In 2021, Colombian e-commerce will grow by 40% year-on-year, and 50% of online shoppers live in Bogota .
In Colombia, the most popular online shopping platforms are MercadoLibre and Amazon. In addition, Falabella, Homecenter, Exito, OLX, Linio, and AliExpress are also e-commerce platforms used by Colombians. SHOPEE has also entered the country in 2021.
In Colombia, FaceBook, WhatsApp, Instagram, YouTube and Twitter are the most popular social networks. Compared with e-commerce websites, young people prefer to shop online through social media, with Facebook accounting for the highest proportion. Black Friday and Cyber Monday (VAT-free day) are the most important shopping festivals in the country. About Anjun Colombia Express
Anjun Logistics effectively integrates multiple strong resources and strongly launches the "China-Colombia" cross-border e-commerce air freight small package product. The main product advantages are:
Overall time limit : 9-14 days; Delivery advantages - local high-quality express delivery, covering the entire territory, no remote surcharge; Product requirements ——General goods and products with built-in lithium batteries can be accepted; Tax-free policy - tax-free within CIF price of USD 200; Domestic collection : Door-to-door collection is supported in Shenzhen; Warehousing support - 5,000 square meters of warehousing center, with newly launched fully automated sorting equipment; International trunk lines - stable charter flights and board services every week to ensure space and delivery time; High delivery rate - two free door-to-door delivery services for the same package.
2. Chile E-commerce characteristics and hot-selling categories
Chile is known as the "Land of the End of the World". With a population of about 18.7 million, the Internet penetration rate is 82% and the smartphone penetration rate is 72%. It is the fifth largest e-commerce market in Latin America.
The main online shopping consumer group in Chile is young and middle-aged people, with males accounting for about 48.8% and females accounting for about 51.2%. In terms of categories, they are more interested in clothing, 3C electronics , and personal care products , followed by travel and outdoor travel products.
In Chile , Mercado Libre is the most popular e-commerce platform . Yapo, Compray and Vende are also well-known in Chile, but only Chilean companies or agents of Chilean companies can open stores on these two websites. In addition to shopping on B2C online sales channels operated by large retailers, Chilean consumers also often choose Alibaba, Groupon (group buying website) and some other overseas retail malls for shopping.
About Anjun Chile Express
Anjun Logistics effectively integrates multiple strong resources and strongly launches the "China- Chile " cross-border e-commerce air freight small package product. Currently, there are two types of products: commercial clearance and postal clearance . The main product advantages are:
Overall time : 8-15 days for commercial clearance and 9-24 days for postal clearance; Delivery advantages : Commercial express and local postal delivery are available, with no remote surcharges; Product requirements ——General goods and products with built-in lithium batteries can be accepted; Tax-free policy - tax-free within CIF price of USD 30 ; Domestic collection : Door-to-door collection is supported in Shenzhen; Warehousing support - 5,000 square meters of warehousing center, with newly launched fully automated sorting equipment; International trunk line - direct flights from Hong Kong to Santiago, Chile , with stable charter flights and boarding services every week; High delivery rate - two free door-to-door delivery services for the same package.
3. Peru E-commerce characteristics and hot-selling categories
Peru has a population of approximately 32 million, with an average age of 31. There are approximately 24 million Internet users, with an Internet penetration rate of 75%. In 2020, the size of Peru's e-commerce market was US$4 billion, a year-on-year increase of 120%. Of this, 72% were purchases of overseas products, and 28% were foreigners purchasing Peruvian products, of which 65% were concentrated in the capital, Lima.
In Peru, the most popular e-commerce platform is Mercado Libre. In terms of growth, the fastest growing categories are: furniture and household appliances (23%), games and personal hobbies (22%), and personal care and food (22%).
About Anjun Peru Line
Anjun Logistics effectively integrates multiple strong resources and strongly launches the "China- Peru " cross-border e-commerce air freight small package product. Currently, there are two products: express delivery and postal delivery . The main advantages are:
Overall time : 9-12 days for express delivery , 9-25 days for postal delivery; Last-mile delivery - commercial express and local postal delivery are available, with no remote surcharges; Product requirements ——General goods and products with built-in lithium batteries can be accepted; Tax-free quota : CIF price is tax-free within USD 200; Domestic collection : Door-to-door collection is supported in Shenzhen; International trunk lines - stable charter flights and board services every week to ensure space and delivery time; High delivery rate - two free door-to-door delivery services for the same package.
4. costa rica E-commerce characteristics and hot-selling categories
Costa Rica is located at the cultural intersection of Central America and South America and is known as the "Switzerland of Central America". In 2020, the total population was about 5.11 million, and the land area was 51,000 square kilometers. The overall living standard of the people is relatively high, and the national education level is also among the best in Latin America.
Costa Rica's Internet penetration rate reached 69% in 2020. In 2020, its e-commerce sales increased by 26% to US$232 million, ranking seventh in the overall Latin American e-commerce market share, higher than Uruguay and Ecuador. In 2020, Costa Rica's cross-border e-commerce accounted for 92%, far higher than local e-commerce. It is expected that by 2025, cross-border e-commerce will still account for about 90%.
Currently, the mainstream online shopping platforms in Costa Rica are Walmart, Newegg, and Mercado libre. Walmart is the country's largest modern grocery retailer brand. Electronics, clothing, and media products are the top three favorite categories for local consumers. Among them, electronic products have the largest market share, and the growth rate in 2020 is significantly higher than that of clothing and media products.
About Anjun Costa Rica Line
Anjun Logistics effectively integrates multiple strong resources and strongly launches the "China- Costa Rica " cross-border e-commerce air freight small package product. The main product advantages are:
Overall time limit : 8-14 days; Last-mile delivery - local high-quality express delivery, covering the entire territory , with no remote surcharge; Product requirements ——General goods and products with built-in lithium batteries can be accepted; Domestic collection : Door-to-door collection is supported in Shenzhen; Warehousing support - 5,000 square meters of warehousing center, with newly launched fully automated sorting equipment; International trunk lines - stable charter flights and board services every week to ensure space and delivery time; High delivery rate - two free door-to-door delivery services for the same package.
5. Ecuador E-commerce characteristics and hot-selling categories
Ecuador is located in the northwest of South America and is known as the "Banana Country". Its total population in 2020 is about 16.86 million, and its per capita GDP in 2020 is US$5,792, ranking 7th in Latin America. Its official language is Spanish and its official currency is the US dollar.
Ecuador's e-commerce sales increased by 34% in 2020 to US$1.245 billion, and the compound annual growth rate of e-commerce sales is expected to be 16% from 2019 to 2024. Among them, mobile e-commerce achieved a 79% growth in 2020, accounting for 35%, and it is expected that the proportion of mobile e-commerce will increase to 48% by 2025.
The categories that local consumers are most interested in include clothing and shoes, electronics, media products, food and food, etc. In addition, beauty and personal and home care are also growing well. Amazon, which occupies the largest share of Ecuador's e-commerce market, accounted for less than 9% in 2020. Other platforms include LINIO. In March 2022, the Ecuador site of Mercado Libre, the largest e-commerce platform in Latin America, officially started operation.
About Anjun Ecuador Express
Anjun Logistics effectively integrates multiple strong resources and strongly launches the "China- Ecuador " cross-border e-commerce air freight small package product. The main product advantages are:
Overall time limit : 8-14 days; Last-mile delivery - local high-quality express delivery, covering the entire territory, with no remote surcharge; Product requirements ——General goods and products with built-in lithium batteries can be accepted; Tax-free quota : CIF price is tax-free within USD 400; Domestic collection : Door-to-door collection is supported in Shenzhen; Warehousing support - 5,000 square meters of warehousing center, with newly launched fully automated sorting equipment; International trunk lines - stable charter flights and board services every week to ensure space and delivery time; High delivery rate - two free door-to-door delivery services for the same package.
6. Panama E-commerce characteristics and hot-selling categories
Panama has a land area of 78,000 square kilometers and a total population of 2.85 million. Its per capita GDP in 2020 was US$12,509. The official language is Spanish. The country owns the Panama Canal, an important trade waterway. The currency in circulation in Panama is the US dollar. There are no restrictions on foreign exchange. It is the world's second largest free trade port. The capital of the country is Panama City, which is the local political, economic and cultural center.
Panama's industry is underdeveloped and daily consumer goods basically rely on imports. The most marketable products are low- and medium-end daily consumer goods. More than 60% of these products come from China. Currently, there are more than 200,000 Chinese living in Panama, and the Spring Festival is designated as a national holiday there.
The country's e-commerce market grew by 40% during the pandemic , accounting for about 18% of the growth in e-commerce in Central America, but efforts are still needed to promote digital payment methods and Internet marketing for small and medium-sized enterprises. Currently, Mercado Libre and Amazon have entered the country.
About Anjun Panama Line
Anjun Logistics effectively integrates multiple strong resources and strongly launches the "China- Panama " cross-border e-commerce air freight small package product. The main product advantages are:
Overall time limit : 8-14 days; Last-mile delivery - local high-quality express delivery, covering the entire territory, with no remote surcharge; Product requirements ——General goods and products with built-in lithium batteries can be accepted; Tax-free quota : tax-free within CIF price of USD 100; Domestic collection : Door-to-door collection is supported in Shenzhen; Warehousing support - 5,000 square meters of warehousing center, with newly launched fully automated sorting equipment; International trunk lines - stable charter flights and board services every week to ensure space and delivery time; Last-mile delivery - select local high-quality express delivery service network to cover the entire territory; High delivery rate - two free door-to-door delivery services for the same package.
In general, Latin America is one of the most commercially attractive regions in the world with the greatest potential for e-commerce growth , and it is also the best choice for Chinese cross-border e-commerce sellers to explore emerging markets .
On April 1, 2022, Anjun Logistics' dedicated lines to 6 Latin American countries were officially launched (Colombia, Chile, Peru, Costa Rica, Ecuador, and Panama), helping you win at the starting line in the Latin American blue ocean. Anjun Logistics will also continue to improve timeliness , optimize routes, and build more reliable international transportation channels for cross-border sellers ! Coupon link: http://www.szanjun.com/youhuiquan Latin American Market logistics E-commerce |
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