On March 2, local time, Amazon US issued an announcement reminding sellers to make sales plans and inventory preparations in advance for the 2022 Member Day promotion.
The announcement stated that due to ongoing supply chain challenges around the world, it may take longer than usual to deliver inventory to Amazon distribution centers . Amazon encourages sellers to prepare Prime Day sales plans early and reserve sufficient inventory for their products.
It is understood that the way to participate in Prime Day is still to create promotions in the background. It should be noted that this year's deal submission needs to be completed before April 29 .
At the same time, goods sent to Amazon warehouses need to arrive at the distribution center before June 20.
In addition to supply chain factors, Amazon sellers should also consider other factors that may affect the delivery time of goods when preparing inventory for Prime Day , including logistics, weather, customs clearance, and carriers , to ensure that the goods can arrive at Amazon warehouses in time without affecting subsequent sales. In addition , this year, sellers also need to consider the impact of the Ukrainian-Russian conflict on replenishment time.
According to past practice, Amazon's Prime Day is usually held in mid-July every year. Two years ago, due to the uncertainty related to the epidemic, Amazon had to postpone Prime Day to mid-October. Last year, Amazon's Prime Day promotion was held a month earlier, on June 21 and June 22.
Currently, according to the deadline for goods to enter the warehouse in the announcement - " goods sent to Amazon warehouses need to arrive at the distribution center before June 20", this year's Member Day promotion may be restored to July before the epidemic.
According to the current international logistics situation, the timeliness and price of freight cannot be guaranteed. Although the specific time of the Member Day promotion has not yet been finalized, sellers who plan to participate in the promotion still need to make preparations in advance, complete the deal submission in time, prepare the shipping plan, seize the opportunity to attract traffic, and enjoy the feast of explosive orders. 2022 Amazon Prime Day |
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