Revenue increased by 2380%! As tourism recovers, these products are hot on Amazon

As we all know, the COVID-19 pandemic has caused great damage to the tourism industry. In the United States alone, the decline in tourism in 2020 resulted in a loss of $147.245 billion in revenue in 10 months, and a loss of $935 billion in global tourism revenue.

Fortunately, the devastating impact of the COVID-19 pandemic on the travel industry seems to be coming to an end, and the industry is preparing for the expected growth. This is undoubtedly good news for sellers selling travel products. Some time ago, Jungle Scout released the "2021 US Travel Trends Ranking", analyzing current consumers' views and priorities on travel, as well as the performance of Amazon's travel-related products in the third quarter of 2021.

Vaccination card cases performed best, with revenue up 2,380%

Jungle Scout's latest Consumer Trends Report shows that after more than a year of travel restrictions, many Americans are eager to travel again and are planning vacation trips for 2021. 40% of American consumers have already made travel plans for the rest of 2021, while another 34% say they have not yet made plans. Only 26% have no interest in traveling for the rest of 2021.

Travel is prioritized as part of consumers ’ 2021 budgets: one in four consumers plan to spend more on travel or vacation this year compared to last year. In the U.S., consumers’ comfort level with traveling is reflected in hotel and airline bookings. Hotel demand has almost returned to pre-pandemic levels: it is currently only 4% lower than in August 2019. The number of daily travelers passing through TSA checkpoints is currently 130% higher than in September 2020, although it is still 24% lower than the number of air travelers in September 2019.

As Americans began traveling again, Amazon's travel-related category revenue also increased in the third quarter of 2021 compared to the third quarter of 2020.

No matter where you travel, you need one thing first - a suitcase. For foreigners who don't have a suitcase or want to change a suitcase, Amazon is the preferred shopping website. It is reported that Amazon's luggage category revenue increased by 141%, including single suitcases and suitcase sets containing 2-4 pieces.

For travelers who love to stay organized, packing cubes are a must ! On Amazon, the packing cube category saw a 151% revenue increase, so it seems more consumers are discovering the beauty of organized (and even color-coordinated) suitcases.

In addition, in order to prevent personal care products from leaking and affecting clothing, another essential item for both men and women when traveling is a toiletry bag. Data shows that Amazon's travel toiletry bag category revenue increased by 228%, including single-bag small toiletry bags and full-size pendants (suitable for long-distance travel).

It is worth noting that another new product has appeared in travel supplies this year and has performed very well, which is the vaccination card protective cover. As more and more people get vaccinated against the new coronavirus, Amazon's demand for vaccination card protective covers has increased significantly, and revenue from these products has increased by 2,380% compared to the third quarter of 2020.

In addition to the above, there are two 3C products whose sales have also increased significantly. One is power banks. When you go out, the most worrying thing is that your mobile phone and other electronic products are out of power, so portable chargers are essential. It is reported that on Amazon, the revenue of the mobile power category has increased by 76%. The other is hair dryers. Although many hotels provide hair dryers, many travelers still choose to bring their own. Therefore, the revenue of Amazon's hair dryer category has also increased by 428%, including hair dryers suitable for international sockets.

Safety becomes a priority, and first aid kit revenue increased by 816%

At present, the COVID-19 pandemic is not over yet, so safety issues are still the top consideration for American travelers. Therefore, more people choose domestic travel compared to international travel. Among those who plan to travel in the rest of 2021, 82% said they plan to travel domestically, while 31% plan to travel internationally (some people will travel internationally at the same time).

In addition, for safety reasons, travelers also avoid public transportation with large crowds and choose road trips. Data shows that 60% of consumers will travel by personal vehicle, and 23% of consumers plan to rent a car for their trips in 2021. With the increase in road trip plans, consumers have purchased more travel products related to road trips on Amazon.

The COVID-19 pandemic has made people pay more and more attention to health, so among road trip supplies, a special product has emerged and is hot-selling, that is, travel medicine boxes. Amazon's travel medicine box category revenue increased by 816%.

For safety reasons, road trips often include a car safety kit, including necessities such as jumper cables, flare guns, flashlights, and tools. Data shows that consumers are considering these issues, and Amazon's emergency car kit category revenue has increased by 15%.

If you don’t want to rely on paper maps for navigation, you need to keep your phone charged to ensure that you can use the map application at any time, and a car charger is essential. Revenue in the car phone charger category on Amazon, which includes lighter adapters and phone docks with chargers, grew 4%.

However, not everyone likes to use apps for navigation. Data shows that many people still use paper maps for road trips. Amazon's revenue in the road map category increased by 495%.

It is also worth noting that although only 31% of people travel internationally, the revenue of international travel products on Amazon has also increased significantly, such as passport accessories and international power adapters. On Amazon, the revenue of the passport cover category increased by 73%, while the revenue of the international travel adapter category increased by 174%.

In addition to road trips, some people are planning to go to sea for their next vacation. For more than a year, cruise ships have been stuck in ports. Sailing enthusiasts have been looking forward to going on a sea trip. In July of this year , this dream became a reality. With luxury cruise ships setting sail again, 17% of consumers said they plan to travel by ship or cruise during the upcoming vacation. Reflecting this shift, Amazon's travel products, which are typically used for ships and cruises, have increased revenue.

Anyone who suffers from seasickness knows the importance of preparing for the worst before heading out to sea. Amazon’s seasickness relief category, which includes over-the-counter medications (like pain relievers and sports relief patches) and homeopathic remedies (like kelp and ginger chews), grew 82%.

Cruise passengers need to carry their cruise ID to enjoy the various amenities on board, so cruise lanyards are a popular pre-sailing purchase. Amazon's cruise lanyard category revenue increased by 14%.

As the number of people vaccinated continues to increase, travel will inevitably gradually return to pre-epidemic levels, and sales of more products will then be restored or even become hot-selling.

Vaccine card protective cover

suitcase