The concept of sustainability has been deeply rooted in people’s minds, and searches for related products on eBay have increased by 315%!

During the most severe period of the epidemic, people's lives around the world seemed to have been paused, and almost everyone was isolated at home and unable to go out.

However, during that period, people found that the environment improved as humans reduced their activities. Therefore, it also inspired many people, and more and more people paid more attention to environmental protection and sustainable development. Not only did they pay attention to sustainability in their lives, but many consumers also paid more attention to sustainability in their consumption behaviors, and consciously filtered and screened the products they purchased.

According to a survey released by eBay UK recently, searches for "sustainable gifts" increased by 315% in 2020, and searches for "ethical gifts" also increased by 27% year-on-year.

This change in consumer habits has also promoted the development of social enterprises in the UK. In 2020, 44% of the 100,000 social enterprises in the UK achieved turnover growth, which also brought many employment opportunities to the industry.

As opportunities for gift giving increase at the end of the year, 59% of consumers said they prefer to buy gifts from social enterprises to support their social causes while also contributing to society.

eBay data shows that 44% of consumers said that the epidemic made them want to support small businesses more, followed by supporting businesses related to children and the community, accounting for 31% and 35% respectively.

eBay also provides similar social enterprises with a variety of peripheral gifts to support their contributions to social causes. And eBay said that it will continue to guide consumers to shop consciously and buy sustainable products in the future.

The survey also mentioned that nearly 55% of consumers plan to pay more attention to sustainability when choosing gifts during the holidays; 49% of consumers said that in order to protect the earth's environment, they will shop consciously this year; 29% plan to donate to charities during the holidays, and 28% plan to donate old items during the holidays.

Previously, eBay conducted a survey on European sellers and found that about 52% of the goods sold by many sellers on eBay were second-hand. And most sellers support sustainable development. And these sellers have annual sales of at least $5,000 on eBay.

In the era of the epidemic, in addition to changes in consumers' consumption habits, their consumption concepts have also been affected, and more people have begun to pay attention to the environment and sustainable development. Therefore, in the process of product selection and marketing for sellers and companies, sustainable development will also be a sales highlight in the future.

eBay

Sustainability