Shopdeca is an Indonesian e-commerce platform that was launched in June 2013. The company mainly sells clothing, daily necessities, high-tech and travel service products, including international independent brands and designer brands. About Shopdeca In addition to the online platform, Shopdeca also has an offline sample room in Jakarta. Unlike typical online stores, the website sells niche brands and its business model is a typical O2O. Shopdeca targets middle-class and wealthy consumers in Indonesia. The Shopdeca store has a total of 1,500 products, covering 50 brands, with prices ranging from 200,000 rupiah (about US$18) to 2 million rupiah. Development Status Shopdeca was acquired by Singaporean digital media company Migme Ltd for US$710,000 in 2016. Currently, Shopdeca is not open to Chinese sellers.
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