The total number of AliExpress Russian sellers exceeds 350,000

The latest data shows that AliExpress Russia's turnover from April 1 to September 30 was 133.3 billion rubles, a year-on-year increase of more than 36% .

In September 2021, the average daily order volume for local goods reached 100,000. In the first half of this year, the number of orders from Russian sellers increased 5.5 times year - on-year, the total number of orders on the platform in the first half of the year reached 139.2 million, and the sales of goods also increased by 126% year-on-year. As of the end of September, the sales of local Russian sellers on AliExpress accounted for more than one-third of the total sales .

Currently, the total number of sellers on AliExpress Russia exceeds 350,000. Among them, the number of sellers from China and other countries exceeds 275,000, a year-on-year increase of 45%. The number of Russian sellers increased by 172% to 75,500.

The number of active buyers in the past 12 months has also exceeded 27.9 million.

AliExpress’ overall category is the largest in the local e-commerce market ( 177.1 million products) and is growing year by year, while in the local market segment, the number of SPUs of Russian sellers increased by 230% year-on-year to 11.7 million.

And this summer, AliExpress Russia also launched a local app for iOS and Android, which has been among the top sellers in Russian stores since its launch .

AliExpress Russia representative believes: " We expect growth to accelerate in the second half of the year, more for us than in the first half of the year, and the September results have already shown this. "

In terms of categories, the categories with the fastest local GMV growth are food ( up 13,000%), electronic products (subscriptions, certificates) (up 7,000%), wedding and party supplies (up 4,500%), clothing and accessories (up 485%), and furniture (up 346 %) .

The top categories in terms of order volume in the local market segment are: Home and Garden Supplies ( 2 million orders, up 563%), Mobile Phones (1.5 million orders, up 135%), Beauty and Health (1.3 million orders, up 177%) and Tools (1.3 million orders, up 178%).

Russian e-commerce is in the development stage, and AliExpress Russia is also the main local e-commerce platform, which relevant sellers can use as a reference for layout.

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