During the National Day holiday, there are many new developments on Amazon. In addition to the preparations for Black Friday and Cyber Monday, the latest announcement on the update of adult product policies is worthy of sellers' attention.
On September 30, Amazon announced an update to its adult product policy, but at the time Amazon said the policy had already taken effect, which had a certain impact on some sellers. However, in the latest announcement, Amazon said that there was an error in the September 30 announcement (the policy had already taken effect), and it had not actually taken effect yet, and would officially take effect on November 15. In response, Amazon apologized to the sellers who sold such products.
In terms of adult product policies, Amazon has been strengthening detailed regulations in recent years and has also imposed strict restrictions on the sale of products. For example, it is strictly forbidden to display products containing pornographic information in any form, including printed materials, videos, etc., and if sensitive information appears on the listing page, it will be blocked by Amazon. If sellers violate relevant regulations, not only will the products be unable to be sold, but in serious cases, they may even be subject to legal sanctions.
Some policy contents Amazon's new policies always cause dissatisfaction among some sellers. Some sellers said that some products could be sold in the 1950s, but cannot be sold now. Is this a step backwards?
Some sellers also said that customers can still buy related products, but they cannot see them on the normal search page. In addition, many foreign sellers said that they had increased their inventory in the fourth quarter as usual, but the update of this policy will have a huge impact on their sales.
Amazon said the new policy will help improve customer experience and ensure that products can be properly classified. Its main purpose is to prevent the platform from showing adult products to users who have no intention of purchasing such products, and to require sellers to properly classify some adult products.
Domestic sellers of such products should also pay attention to the latest developments in a timely manner to avoid illegal activities that affect product sales. Sellers can view Amazon’s latest policies and guidelines for full policy content. Amazon Adult products Effective time |
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