Among children's toys, building block products are very popular among consumers. They are fun and can develop children's intelligence, imagination and creativity. A search on Amazon shows a wide variety of building block products, but sellers should also pay attention to infringement issues. Recently, a building block product has begun to protect its rights.
In addition to being sold on its own official website, this brand also has a presence on Amazon. Although it is not a hot-selling product, one of its building block products has an "Amazon Choice" label on Amazon .
This model consists of 32 translucent colored shapes, including squares and triangles. Consumers can arrange the desired structure according to their own ideas. It is suitable for children over three years old to play. Buyers in the comment area also expressed their opinions.
Buyer A: The color is very bright and looks very nice in the sun. Buyer B: Children like to throw things, and these plastic materials are strong enough and scratches will not affect their use. Buyer C: The magnetic degree is not strong enough. If it is piled a little higher, it will collapse easily.
Unsatisfied buyers mainly blame the weak magnetic force, insufficient support, and not much room for play.
But one thing that sellers should be aware of is that this product has the risk of infringement. According to the search on the patent website, this product has trademark rights. " MAGNA-TILES" was registered as a trademark as early as 2002 and is still valid. Sellers should be careful to avoid it. In addition, for the sake of caution, try not to imitate the appearance and packaging.
If the seller is making similar products, they can change the way of expression. After searching on Amazon, I found that there are many such products, but many of the listings use words such as "magnetic" and "magnet" instead. If the commonly used words are registered trademarks, sellers can also use synonyms to replace them to reasonably avoid risks.
The brand filed a lawsuit on September 22, with the case number 21-cv-5008 . The case has just been filed and the freezing has not yet begun. Relevant sellers should conduct self-inspections as soon as possible. If there is any infringement, remember to remove it from the shelves in time to avoid greater losses.
In addition to popular products, small and mediocre brands may also be at risk of infringement. Sellers should conduct a comprehensive investigation, especially when creating listings. It is best to search for keywords on the patent network, which can largely avoid infringement disputes. Amazon Infringement Self-examination |
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