Bear Electric Appliances are popular overseas, and the small home appliance market in Southeast Asia is vast

In the past two years, the global epidemic environment has hit most traditional industries hard, but the e-commerce industry is still booming. Due to the impact of the epidemic, people's desire to go out for socializing, traveling and relaxing is not satisfied. In addition, the anti-epidemic measures implemented in some areas where the epidemic has recurred have forced people to stay at home for a long time. People can only satisfy their psychological needs through online consumption.

In the e-commerce market with a wide range of product categories, small household appliances have gradually become popular products. The sales of kettles, electric cookers, breakfast machines, ovens, coffee machines, etc. have skyrocketed, among which Bear Electric Appliances is one of the best.

Bear Electric Appliances has a very clear product tone and is also the creator of cute home appliances . It was born in 2006. Its product style is soft and cute, and can bring people a relaxing and pleasant user experience. It insists on being user-centered and product-centric, and has formed a complete R&D, production and sales system.

According to its 2020 annual report data, overseas sales increased from 85.9859 million in 2019 to 209 million in 2020, and the sales share increased from 3.20% to 5.71%, a year-on-year increase of 143.21%. The popularity of Little Bear in the overseas market is gradually expanding.

On July 13, Bear Electric Appliances announced that it is entering the cross-border e-commerce business, mainly cross-border e-commerce on Amazon's US and European sites and related markets.

Core categories such as yogurt machines, electric stew pots, health pots, humidifiers, electric lunch boxes, egg cookers, bean sprout machines, etc. have long occupied an important position in the market. The team has been unremittingly improving its independent research and development capabilities for many years. With outstanding technical achievements and excellent product quality, it has won more than 300 national patents and led the product innovation in the small household appliance industry.

Bear Electric

Southeast Asia

Small appliances