Recently, Amazon has launched a heavy attack on sellers, from the top to the second tier. Sellers smiled bitterly: "It's really barren wherever I go. It feels like half of the Amazon sellers in Shenzhen are dead."
After big sellers were blocked and a large number of stores shut down one after another, Amazon has not stopped blocking accounts. In the past two days, many sellers reported that after the account blocking wave had finally passed, they were caught up in the " related wave " and their accounts were still blocked.
Some sellers said that their accounts were inexplicably linked and connected to three sites, with hundreds of thousands of goods and funds stored in them ; other sellers reported that due to the use of a certain super browser, multiple accounts were suspended due to association, and the associated information displayed was different. Another veteran seller said that his two European accounts, which he had operated for several years, were suspended after being linked to an American account that had been blocked for several years, and he missed the membership day as a result.
In the past two days, WeChat Moments, Weibo, and seller groups have been flooded with news about account association. Regarding the claim that the account was associated because of the use of a certain super browser, one seller said "this is not the case", and the browser staff has also clarified this.
In addition, many sellers believe that other illegal behaviors such as fake orders, small cards, virtual credit cards, etc. may be the real reason for the outbreak of this "linked wave". Some sellers reported that most of the sellers whose stores were closed had fake orders.
In this regard, many sellers who have temporarily survived said: "I am scared and helpless. The competition is too fierce. There is nothing I can do about it, but I am also really afraid that my store will be closed."
Overall, this "connection wave" may be Amazon's re-examination of Chinese sellers. Previously leftover store problems have been discovered, and now there is a great possibility that they will be uncovered.
A "bloody battle" has been set off, and Amazon's attitude has become increasingly resolute, with a zero-tolerance attitude towards sellers' violations . Amazon's platform rectification action is still ongoing. Under such circumstances, the first thing sellers need to consider this year is how to survive.
The editor would also like to remind all sellers that compliance operations are fundamental. If you do not cross the red line, trouble will not come. However, due to the huge workload of rectification, there may be "accidental killings", and all sellers should also file complaints in a timely manner. Amazon account Relevance |
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