What is Huitongda? Huitongda Review, Features

Huitongda (Huitongda Network Co., Ltd.), headquartered in Nanjing, is a rural commercial digital service platform.

About Huitongda

Huitongda deeply implements the national "rural revitalization" strategy, integrates Internet, big data, cloud computing, smart retail and other technological means, promotes the upgrading of rural business forms and the reconstruction of industrial value, and provides commercial digital services for rural township retail stores and upstream and downstream customers of the industrial chain, improves customer operating efficiency and service capabilities, helps farmers' families generate income and profits, and makes farmers' lives better.

At present, Huitongda’s network has covered 21 provinces, 18,000 towns, and over 130,000 township member stores, and its services have benefited 300 million rural consumers.

Business Model

Huitongda starts from both the supply and demand sides, with "Industrial Internet" and "Digital Retail" as its two major engines: reconstructing the industrial chain to achieve efficiency improvement and cost reduction on the supply side; and digitalizing retail to achieve in-depth development of individual customers on the demand side.

Industry Introduction

Huitongda Intelligent Business Division is based on the purpose of empowering traditional enterprises to transform and upgrade digitally through technology. With intelligent retail, artificial intelligence, cloud computing, and the Internet as the technical foundation, it provides comprehensive intelligent retail cloud service solutions in procurement cloud, marketing cloud, membership cloud, e-commerce cloud, and financial cloud for traditional small and medium-sized enterprises, township mom-and-pop stores, and upstream and downstream customers. The company's business scope covers SAAS software services, technical consulting and development, precision marketing, smart terminal software and hardware, and other businesses. It owns e-commerce service platforms such as Super Boss, Huixianggou, Xiaocheng Payment, Qiancheng Internet, and Huitong Optimization. The Intelligent Business Division is also rooted in the front line of townships and towns, providing training, marketing, data and other services to hundreds of thousands of rural small and micro entities and tens of millions of peasant consumer families, helping rural digital construction, helping poverty alleviation and enriching farmers, and implementing the national rural revitalization strategy. At present, it has served 21 provinces and 130,000 customers across the country, serving hundreds of brands, and the scale of platform service business is tens of billions.

Corporate Culture

·Corporate philosophy: Gathering the world and reaching the world.

Corporate mission: To make farmers' lives better.

Corporate Vision: To become China's leading rural commercial digital service platform.

·Entrepreneurial spirit: happiness, wisdom, and dreams.

Core values: create value together and share growth together.

Code of Conduct: Honesty and pragmatism, customer focus, innovation and creation, openness and collaboration, and active responsibility.

·Corporate belief: Focus on rural areas, serve rural areas, and change rural areas.

·Business philosophy: To expand membership store business is our biggest business.

Talent concept: respect talents, cultivate talents, and make the best use of talents.

Brand proposition: No boundaries between urban and rural areas, unlimited dreams.

Corporate Honors

-In September 2012, it won the "2012 Ernst & Young Fudan Potential Enterprise Award";

-In October 2012, it won the "2012 Retail Innovation Award";

-In November 2013, it was awarded "Nanjing E-commerce Demonstration Enterprise";

-In March 2014, it won the "2014 China Chain Industry Excellent O2O Case Award";

-In December 2014, it won the "2014 New Business Model Award";

-In June 2015, it was awarded the title of "21 Emerging Companies with the Most Potential Growth in the Year";

-In 2015, it was awarded the title of "Provincial E-commerce Demonstration Enterprise";

-In August 2015, it was awarded the title of "2014 National Honest and Credit Demonstration Unit";

-In November 2015, he was awarded the "2015 Deloitte-Huaxing Rising Star";

-In November 2015, it won the "Top Ten Chinese Business Innovation Brands of 2015";

-In August 2016, Huitongda achieved the goal of "10 billion yuan and 10,000 towns";

-In December 2016, it was awarded as the 2017-2018 E-commerce Demonstration Enterprise and Demonstration Base (Park) of Jiangsu Province; and the 2016 Municipal E-commerce Demonstration Enterprise of Nanjing City;

-In 2016, it was awarded the title of "Nanjing Industrial Cluster Trademark Brand Cultivation Base";

-In May 2017, it won the "Golden Tripod Award" Innovation Enterprise Award;

- In July 2017, it was awarded "Top Ten in China's Fast Moving Consumer Goods B2B Industry in 2017" by China Electronic Commerce Association;

- In July 2017, it was selected as an e-commerce demonstration enterprise by the Ministry of Commerce;

-In 2017, it was listed in the China Business Network's Corporate Social Responsibility List and won the New Enterprise Award;

- In November 2017, it was awarded the "New Enterprise Award" in the China Corporate Social Responsibility List of China Business Network;

-In April 2018, it was named one of the “First Batch of Unicorn Enterprises in Nanjing”;

- In July 2018, it won the "2018 Agricultural Internet Pioneer Enterprise" award;

-In December 2018, it was rated as a "National High-tech Enterprise";

-In March 2019, it was awarded the title of “Nanjing Engineering Technology Research Center of 2019”;

- In June 2019, it was named one of the “Top 500 Private Enterprises in China”;

-In August 2019, it was named one of the “Top 100 Chinese Internet Companies”;

-In December 2019, it was named one of the “Top 500 Global Unicorn Companies”.

Financing

-In June 2015, Huitongda received RMB 500 million in Series A investment. In addition to the original investors, it also received investment from external institutions such as New Horizon Capital and Yida Capital under Jiangsu Hi-Tech Investment.

-In December 2015, Huitongda received RMB 500 million in A+ round of financing from Jiangsu Coastal Capital and Huaxia Life Insurance.

- In June 2016, it received RMB 1.3 billion investment from institutions including Coastal Capital, China Life, Huasheng Capital, Shunwei Capital, New Horizon Capital and Jiangsu High-tech Investment.

-On April 17, 2018, Huitongda received a strategic investment of RMB 4.5 billion from Alibaba. The two parties have carried out in-depth cooperation in supply chain, channels, warehousing and logistics, technical systems, etc., providing a series of services for the rural market including brand-specific supply, ordering platform, new retail system, Alibaba Cloud platform, etc.