DHgate.com Shenzhen launches new products to allow everyone to participate in global trade

On April 13, the General Administration of Customs released the import and export situation of China's foreign trade in the first quarter of 2021. The data showed that in the first quarter, China's cross-border e-commerce imports and exports reached 419.5 billion yuan, a year-on-year increase of 46.5%, of which exports reached 280.8 billion yuan, an increase of 69.3%. As cross-border e-commerce exports have made a "good start" and gained more and more participants and driving forces, the 2021 APEC SME Cross-border E-commerce Summit and Dunhuang.com Ecological Partner Conference was grandly held in Shenzhen, attracting more than a thousand representatives from cross-border merchants and upstream and downstream enterprises in the industrial chain. This conference will comprehensively "launch new products, new technologies, new services, and new markets " to help cross-border SMEs compete for the industry's hot spots.

Wang Shutong, founder and chairman of DHgate.com , Zheng Min , chairman of Ebang Power , Li Chao, executive director of iResearch Institute, and representatives from global social media and marketing channel giants such as Facebook and Google attended the conference and shared rich industry insights and practical overseas marketing solutions, helping Chinese manufacturing to go global.

"Decentralization" promotes cross-border export B2B e-commerce into the era of ecological platform

Forrester predicts that in 2023 , the scale of B2B e-commerce in the United States will exceed 1.8 trillion US dollars ; in Europe, the scale of B2B e-commerce in Germany, France, Italy, Spain and the United Kingdom will exceed 2.8 trillion US dollars in 2024. According to Grand View Research data, the scale of the cross-border distribution market will be approximately 557.9 billion US dollars in 2025, with a five- year compound growth rate of more than 30%.

In this regard, Wang Shutong, founder and chairman of DHgate.com, clearly pointed out in his keynote speech: "In the post-epidemic era, as online customer acquisition channels become increasingly fragmented, the global private traffic pool is becoming the 'golden power pool' for cross-border trade . B2B cross-border distribution is a new blue ocean in the industry that cannot be missed . DHgate.com will fully unleash the supply chain integration capabilities accumulated over the past 16 years, as well as massive data across the entire link and across scenarios, to promote the integration and coordinated development of the entire cross-border e-commerce format . " Wang Shutong said that DHgate.com launched the cross-border SaaS product MyyShop to serve overseas distributors , in order to open up incremental markets for Chinese suppliers, reshape the industry's ecological landscape , and "enable everyone to participate in global trade."

DHgate founder and chairman Wang Shutong delivered a keynote speech

Zheng Min, chairman of Ebrun Power, pointed out in his outlook on the development of cross-border e-commerce in the next ten years that social traffic and other digital life scene traffic continue to increase, and this decentralization trend will directly promote the further rise of the global platform + Chinese independent station ecosystem. Relevant companies that actively deploy will have the opportunity to grow bigger, thicker and longer-term.

Zheng Min, Chairman of Ebrun Power, said that opportunities for digital reconstruction of trade will be fully released in the new decade

Li Chao , Chief Analyst of iResearch Consulting and Executive Director of iResearch Technology Research Institute, gave the first public interpretation of the " 2021 China New Cross-border Export B2B E-commerce Industry Research Report" previously released by iResearch . "Decentralization" has also become a key word: " Decentralized e-commerce brings new incremental markets . Ecological platforms that focus on the small B market and deploy decentralized channels can better obtain social marketing dividends and achieve exponential growth - this is the era of ecological platforms. "

Li Chao, Chief Analyst of iResearch Consulting and Executive Director of iResearch Technology Research Institute

"Four New" packages help small and medium-sized enterprises compete in the industry

Under the theme of "New Arrivals on DHgate", DHgate has teamed up with industry experts to interpret global procurement trends and release a "four new" package of new products , new markets , new technologies and new services , to provide detailed analysis and solutions to actual pain points for small and medium-sized sellers.

New products: Intensify recruitment efforts and upgrade seller support plans

In response to the new trend of overseas consumption in the post-epidemic era , DHgate announced the launch of a newly upgraded seller support plan , offering a preferential policy of commission as low as 1.5% for brand sellers ; supporting a shortest withdrawal period of T+ 1 for category professional sellers ; and launching a " growth plan" with exclusive account manager services for industry and trade integrated sellers . At the same time, the DHgate platform will also support sales starting from one piece, provide a combination of in-site marketing tools including Seller Coupon, seller alliance, and in-site advertising , and "new" products such as product information quality optimization to meet the needs of overseas consumers , especially for categories such as kitchen supplies, pet supplies, household appliances, and smart devices, which have seen explosive demand.

New products on the market: Nordic and African markets, French and Spanish

Facing the strong demand for cross-border e-commerce in emerging markets such as Africa, DHgate.com, relying on its French website, announced that it would launch its first battle to enter the African market in Morocco . At the same time, DHgate.com also announced that it would build a local team in France to land and improve the Spanish website services in Spain , the Spanish-speaking region of the United States, and Mexico . In addition, new websites in Ireland, the Netherlands, Poland, Japan, Sweden, etc. are already under preparation.

New technology: centralized release of intelligent applications to improve sellers’ operational efficiency

Based on cross-scenario big data and AI artificial intelligence, DHgate has launched three smart applications: "Smart Product Selection", "Smart Marketing" and "Smart Matchmaking" . Among them, smart product selection can recommend products through AI algorithms, increasing the average sales volume of products by 20%; smart marketing helps sellers set the most suitable coupons for buyers through AI Coupons , realizes personalized marketing , and can increase the product conversion rate by more than 2.2 times; smart matching corresponds to personalized product recommendations, realizing "goods find people", and increasing the overall transaction conversion rate by more than 30%.

New service: Online logistics direct delivery brings new speed and new experience

DHgate has launched three online direct logistics services : Special Offer ( 30 days to deliver), On-Time Offer (20 days to deliver) and Super Offer ( 10 days to deliver) , and announced that it will continue to strengthen logistics technology and IT integration capabilities, select and integrate high-quality global warehousing and distribution resources, and create a full-process integrated warehousing and distribution management platform + logistics delivery service to help sellers ride the wind and waves and ensure on-time delivery .

Join hands with China Chamber of International Commerce to upgrade the industry belt through digitalization

A new cooperation that attracted much attention was also announced at the summit : Dunhuang.com and the China Chamber of International Commerce reached a strategic cooperation . The two parties will integrate their respective political and business resources and platform infrastructure advantages to jointly lead the " Promoting the Digital Transformation of Foreign Trade Enterprises in Key Industrial Belts " cooperation project, promote the digital transformation of traditional export enterprises , and comprehensively assist small and medium-sized enterprises to set sail overseas.  

" Since its establishment in 2004 , DHgate has been constantly iterating and making breakthroughs , " Wang Shutong concluded. "We are not only making plans for the current new trends, but also working hard to revitalize and drive the development of the entire industry ecosystem . "

Dunhuang Network