Sales increased by 30%, and South Korea's "atmosphere-sense" decorations ushered in the peak season

Sales increased by 30%, and South Korea's "atmosphere-sense" decorations ushered in the peak season

It is reported that South Korea's "Market Culley" analyzed the sales of New Year interior decoration products from March 15 to 25, and the results showed that it increased by about 30% compared with the same period of the previous week .

 

This may be because with the arrival of spring, people are paying more attention to changing the family atmosphere. Especially due to the impact of the epidemic, people have been staying at home for longer periods of time and hope to change their mood and the atmosphere of the house.

 

It is understood that the order volume of flowers and gardening supplies such as vases and cultivation soil that change the indoor atmosphere has increased by 26%. The sales of vases in various shapes such as round, curly, and square have increased, and flower pots, plant nutrients, and flower scissors are also popular.

 

In particular, sales of gardening plots increased by nearly 75% . According to analysis, as more people have been planting plants on their balconies or patios at home, sales of related products have also increased.

 

Orders for storage, washing and bathroom supplies increased significantly to 72% . Small items such as hangers, toothbrushes, towels, etc. that are small but can change the atmosphere of the home are very popular.

 

In fact, the number of orders for RieFhome's ceramic Silicon Valley desktop toothbrushes has increased by about 5 times. The Silicon Valley used in the material is a deposit of plant plankton that grows in the sea or lake water and is a natural material with absorbent and moisturizing properties.

 

In addition, since the outbreak of the epidemic, people's awareness of hygiene has continued to increase, and the demand for replacing bedding in the house to create a hygienic indoor environment has continued to increase.

 

Reflecting the “biophilia” theme this spring, functional bedding for allergy care is popular.

 

Biophilia refers to the human nature of valuing and loving nature. Recently, biophilic interior products that attempt to connect nature and humans by using natural materials such as trees and stones and various patterns, shapes, and colors found in nature have attracted much attention.

 

In response to this, various homewear brands are aggressively launching bedding products that incorporate bio-based products into their designs, patterns, and materials.

 

In addition, Lotte Department Store also held a discount event to welcome the spring season when the most bedding, such as quilts and pillows, is replaced .

 

Lotte Department Store said : "Recently, due to the epidemic and environmental problems such as dust, the number of consumers who want to create a hygienic and comfortable bedroom environment has increased, and the functionality and comfort of bedding have attracted more attention."

 


South Korea

Interior decorations

Sales

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