The battle report of Japan Qoo10’s first promotion in 2021 is released, breaking the record for the sixth time in a row!
Japan's Qoo10's first sale this year breaks records again
It is reported that the MegaWari Sale , Japan Qoo10 's first promotional event in 2021, has come to a successful conclusion. This year, Japan Qoo10's performance is still good, and the highest sales record in history has been broken again. This is the sixth time in a row that Qoo10 has broken the sale sales record . The MegaWari Sale is an annual promotion held by the Qoo10 platform, which is held four times a year. This year's first promotion will be held from March 1st to 9th, which is one day less than the sale in November 2020, but the results are far better than last year.
It is understood that on the first day of this promotion, the transaction volume exceeded the transaction rate on the first day of the sale in November last year by about 80%.
The products with the highest sales in this promotion were hair removers, soothing masks and hot and cold noodle machines . Qoo10 platform said that the number of consumers under 30 years old has increased significantly, and the purchase ratio has also increased.
Qoo10 has surpassed the competition and has great potential in the Japanese market
In addition, the Qoo10 platform announced the products that consumers purchased the most during the epidemic , including facial masks, underwear, fat-shaking vibrators, hair removers, frying pans, collagen , etc.
It can be seen that consumers are obviously more interested in products in the beauty, fashion, sports, digital, home and food categories, and the sales of related products have increased significantly.
Data shows that as of 2019, the monthly traffic of Japan's Qoo10 on PC has exceeded 9.4 million, and the monthly traffic on mobile phones is nearly 20 million. More than 30 million people choose to shop through this platform, and the purchase rate has increased to 37.79%.
Although Japan's Qoo10 started late, it has great potential and has surpassed its competitors all the way. It has now become one of the giants in the Japanese e-commerce market.
Data shows that Japan's e-commerce transaction volume reached 3.24 trillion U.S. dollars in 2018, ranking third in the world. The Internet penetration rate has increased year by year, and the number of online shopping users has also increased accordingly. The annual online shopping expenditure per person in Japan has reached 1,164 U.S. dollars, which even exceeds that of the United States.
It is not difficult to see that the potential of Japan's e-commerce market is still huge, and the Qoo10 platform will become the first choice for more sellers and buyers. Japan Qoo10 |
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