Foreign media: Prime Day date may have been confirmed

Last week, a large number of sellers experienced the joy of a brief surge in orders, but then fell into a long quagmire of a sharp drop in orders. Fortunately, the money issued by the United States is continuously flowing into people's accounts, which means that sellers are about to usher in another wave of orders, and according to foreign media reports, Prime Day may be held during this period.

The price keeps falling, sellers’ orders are cut in half and bad news comes again!

Q: Do sellers on the US site feel a drop in orders today?

A: Yes, yes, yes ...

The editor has learned that a large number of sellers have recently expressed terrible order volumes!

Orders have dropped again today. When will sales volume increase this year?

My level started to drop sharply yesterday, and it got even worse today, dropping to more than half.

Traffic is not so good recently! Have Americans run out of money again?

My traffic is not as good as in February, and I have zero orders today. Is there any magic solution?

There are no orders today! When will there be an order?

One seller said that sales have declined a bit in the past few days, which may be related to consumer fatigue after the previous surge in orders. Because the overall ranking of his links has not declined significantly. However, as sales decline, many competing links have begun to reduce prices. This will be the biggest problem in the next few days. If sales cannot be stabilized, then he will have to choose to reduce prices.

Although many sellers reported a sharp drop in orders, the two events of money distribution and Prime Day always led to a significant increase in sellers' orders. After 90 million Americans received $1,400 last week, many cross-border sellers enjoyed a feast of explosive orders, and the annual Prime Day also gives sellers the opportunity to make the most of capitalism.

The editor learned that $1.9 trillion is still being distributed, and according to foreign media reports, the approximate date of Prime Day has also been revealed.

Foreign media said that this year's Prime Day will be held in July

Every year's Membership Day is the focus of sellers. Last year, due to the epidemic, Prime Day was forced to be postponed to October. However, the situation this year does not seem to be so bad, and Membership Day is expected to be held as scheduled.

According to foreign media reports, Amazon sent a notice to sellers stating that this year's "Golden Day" will return to its normal mid-July date after COVID-19 postponed the event last year. In recent weeks, Amazon has begun inviting merchants to participate in this year's Golden Day, and the invitation letter shows that Golden Day has returned to its normal July date.

Amazon typically holds Prime Day in the first or second week of July, and when the event is held over two days, it’s usually on a Monday and Tuesday, which means we’ll most likely see Prime Day this year take place on either July 5th and 6th or July 12th and 13th.

According to foreign media reports, Amazon is moving forward with its July Prime Day plans as its supply chain issues appear to have largely eased in recent months, and Amazon's vast logistics and delivery network has shown other signs of improvement, indicating that Prime Day will return to July.

However, Amazon may postpone the date of Prime Day again. The company sent similar invitations to sellers in March last year with a similar deadline, but the event was not held until October.

Thomas Baker, head of Amazon seller consulting firm FordeBaker, said based on recent seller invitations , there is "no doubt" that Prime Day will return to its normal mid-July time slot this year. He said Amazon's operational and logistical improvements during the pandemic are "very significant" and this year's Prime Day is likely to set records again.

"I expect Prime Day in 2021 to be even bigger than 2020, and all the tailwinds are there for Amazon to capitalize again," Baker said.

Earlier this month, sellers in Europe received another notice from Amazon, saying that for "Lighting Deals," the submission deadline is April 23, 2021; for "Prime Member Vouchers," the submission deadline is May 28, 2021, and sellers can run promotions once a week, according to an email seen by people familiar with the matter.

According to foreign media, an Amazon spokesperson declined to comment on Prime Day, and the spokesperson also said: "We have not made any announcement on this matter."

Amazon usually announces the actual date of Prime Day at the end of June, and sellers must also prepare in advance for the arrival of the big sale!

Here, we would also like to remind all sellers that Amazon’s Prime Day and Black Friday are golden traffic events that new sellers should make good use of. Not only should you register for the event in advance, but you should also prepare stocks, explore traffic, and optimize ads at least 3 months in advance, so that you can reap the "reasonable and unexpected" surprises during the peak season. Don't cram at the last minute.

The second batch of $1,400 in relief funds is about to arrive

The U.S. $1.9 trillion bailout funds have begun to be distributed in batches. After the last distribution of money, many sellers have tasted the sweetness of booming orders. Today, the editor would like to tell all sellers a good news: the second batch of bailout funds is also about to be distributed!

The second batch of Covid stimulus checks worth $1,400 is scheduled to hit American people’s bank accounts on Wednesday, March 24, CNBC reported .

The checks began being processed last Friday, so some people may have the money in their accounts earlier, according to an announcement Monday by the Treasury, IRS and Fiscal Service about the payments.

The latest batch of relief payments also included a "large number" of paper checks and prepaid debit cards mailed out, according to the agencies . People who didn't receive a direct deposit payment on March 24 should watch for mailed payments in the coming weeks.

So far, the IRS has issued about 90 million third stimulus checks totaling more than $242 billion, with amounts as high as $1,400 per person, provided that Americans are within certain income thresholds and meet other conditions.

Foreign media said that the agencies did not specify how many checks would be included in the second round of payments, and the IRS did not provide a timeline for these payments, but lawmakers asked the two agencies to come up with a timeline by Friday, March 26, specifying when federal beneficiaries would receive the money.

"The IRS continues to deliver the third round of economic stimulus checks in record time," IRS Commissioner Chuck Rettig said in a statement.

Although handing out money is an exciting thing, some Americans don’t seem to think so. The editor saw an American netizen on the forum saying: “Nothing in this world is free. The current free relief money will eventually be paid for in one way or another.”

Another netizen said: "The government ruined us by giving out money, and in the end we still have to pay high taxes. A $1,400 stimulus check = $6,000 in taxes in the future."

Although some American netizens do not support this money distribution plan, the $1,400 in relief funds will still be transferred to their accounts. According to American habits, when they have money, they will spend it, and they will still go on a shopping spree. The cross-border sellers will eventually suffer from the explosion of orders!

Amazon

Prime Day

Send money