What is Casper Mattresses? Casper Mattresses Review, Features

What is Casper Mattresses? Casper Mattresses Review, Features

Founded in 2014, Casper Mattresses is a DTC home brand focusing on mattresses.

About Casper Mattresses

  • Casper believes that the traditional mattress retail model requires a lot of investment and has many choices, but the mattresses are too bulky and uncomfortable, which brings a bad experience to consumers. So Casper proposed a solution, which is to put the mattress in a box;
  • Casper will deliver the mattress to the customer's door in a courier box, which can be easily transported back and forth. The product has a 30-day trial period. Of course, shipping and returns are free.
  • Casper's model is still centered on the consumer experience. The traditional mattress buying experience is very painful for many consumers. Casper uses consumer feedback to design comfortable and lightweight mattresses while simplifying the purchasing process.
  • In addition, Casper's success is inseparable from the spread of social media. Casper's social media strategy is to use funny videos and online celebrities. Casper once doubled its sales with the promotion of Internet celebrity Kylie Jenner.
  • Casper has always provided value and convenience, and with these new mattresses, the company offers new technology and design that should result in a more comfortable night's sleep.


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