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EasyYa is an Amazon product selection tool and a brand of EasyYa Innovation Technology (Guangzhou) Co., Ltd. This tool can help sellers quickly screen and analyze products on Amazon in order to find popular products with high market demand and less competition.
EasyYa product selection features Plugin side 1. Keyword/category analysis Market analysis: Understand market sales data and supply-demand relationships, and efficiently screen keyword markets that better meet your product selection expectations. Brand/seller/product analysis: Conduct detailed market analysis from the three dimensions of product/brand/seller to quickly understand the market composition and identify benchmark listings and brands. Comment analysis: Focus on the real needs of buyers and discover differentiated market gaps. Analyze the operation strategies and rhythms of competitors and understand the market supervision risks.
2. Listing Analysis Historical trends: core data such as product sales volume, sales revenue, and average selling price can be traced back to the past year. Variant comparison: intuitively reflects buyers' preferences and helps sellers make orders and prepare goods more specifically. Traffic analysis: Analyze the traffic proportion of each type of keywords and identify the source of effective product traffic. Review analysis: Analyze product review layout and review rhythm, and master competitor review layout strategy. Industry comparison: intuitively present the industry average, compare the advantages and disadvantages of products in multiple dimensions, and provide a clear direction for operational optimization.
3. Product Selection Compass Sales Trend: Official data source, tracing the overall market sales volume, sales revenue and average price data for the past year, providing data support for sellers in judging market trends. Operational analysis: intuitively presents the core data and their changing trends such as product display volume, click-through rate, conversion rate, average advertising expenditure, etc. in the market in the past year, and accurately measures the difficulty of market operation and promotion costs. Competition analysis: Clarify objective data such as the number of sellers, active products, and new products in the market, judge the pros and cons of the market competition environment, and screen high-quality markets. After-sales analysis: Insight into hidden market data - return rate, return reasons and return cost ratio, to help sellers avoid market risks of products with high return rates. Demand analysis: Analyze the sales distribution and proportion trends of different specifications of related products in the market, intuitively understand the preferences of buyers in the market, and help sellers develop and prepare goods accurately.
4. Business Opportunity Detector Search trends: Control market traffic trends in real time, directly target stable and potentially rising markets, avoid declining markets, and adjust product selection and operation plans in a timely manner. Related business opportunities: Link more market segments and hot search keyword core data, accurately anchor the target market, and provide more keyword inspiration and data support for subsequent operations and promotions. Related categories: Expand the market detailed information of different nodes of strongly related categories, including core data such as return rate, click-through rate, conversion rate, sales volume, and display volume, so as to select category nodes that are more favorable for entry into the target market.
5. Auxiliary tools Profit Calculator: Accurately calculate Amazon FBA fees. Product list download: supports local download of product list data. Product comparison: Get detailed data of all products on the current page with one click.
Web 1. Find inspiration Product selection: Filter successful cases based on big data, discover market demand, and create potential explosive products. Category selection: Quickly explore potential market segments, provide market demand/competition/fluctuation indicators, and help you choose the track that suits you. Select keywords: Explore market segments/potential markets based on buyer search behavior and quickly find potential markets that meet your product selection expectations.
2. Do analysis Product Analysis: One-click insight into competitor sales and core data, and understand competitor operations from dimensions such as historical trends, review analysis, and traffic analysis. Category analysis/keyword analysis: Assess target market risks, conduct in-depth analysis of market maturity, monopoly, and consumer preferences to find the blue ocean market that suits you.
3. Promote
ASIN reverse query: accurately query traffic sources, analyze product traffic layout ideas, track ASIN search traffic words and related traffic positions, and understand the traffic sources within the listing site. Keyword reverse lookup: Find the keywords most relevant to your products to help you efficiently optimize Listing and PPC keywords, increase effective conversion rates, and reduce advertising costs.
Mini Programs 1. Market Feedback on supply and demand trends and explore market capacity Directly observe the changing trends and perceive the changes in competition Detailed commodity distribution and in-depth exploration of category structure
2. Competitive environment Deeply research product layout and select subcategories Gain insights into brand trends and seize market opportunities Understand the competitive landscape and optimize sales ranking
3. Buyer demand Describe the crowd portrait and optimize the marketing strategy Analyze buyers’ complaints and understand product pros and cons Understand consumer preferences and efficiently place orders and prepare goods
4. High-quality goods Select high-quality products, directly supplied from the factory Customized development of new products to create product barriers Exclusive hot-selling products, breaking the profit threshold
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