What is Grailed? Grailed Review, Features

Grailed is a second-hand luxury menswear resale website founded in 2013. It is one of the few websites dedicated to selling men's clothing, and its product positioning covers everything from high-end clothing to affordable clothing.

About Grailed

The products on the Grailed website are divided into four categories: Grailed (trendy products), Hype (hot-selling trendy brands), Sartorial (high-end suits) and Core (mass products); the brands sold include Supreme, Off-White, Raf Simons, Saint Laurent and Celine. With its unique editorial content, a community of like-minded fans and a strict review mechanism, Grailed has won the attention of a large number of fans around the world.

Grailed said that the platform mainly focuses on three "Cs", namely, curation, content, and community. At first, the Grailed team combed the entire website 24/7 and deleted unverified posts. Later, a part-time verification team was hired, whose members were distributed in different time zones around the world, specializing in reviewing transaction posts and managing the website's message flow.

Name Meaning

"Grailed" is a street slang that refers to the discovery of extremely rare and top-notch goods. The website with this name has also hit the hearts of die-hard millennial collectors because of its sale of rare second-hand menswear products.

trade

Buyers can negotiate prices with sellers online. Sellers can set as many discounts as they want, and the buyer who pays first will get the order for the item. Commissions are paid through PayPal, and once the logistics information is uploaded, the order funds will be transferred to the seller's account.

freight

Shipping costs are included in the potential buyer's bid by default. If the item is a non-bid product, the shipping costs are included in the final sales price. Sellers can set the shipping costs in each listing independently. In addition, Grailed provides a money-back guarantee for buyers and sellers.

cost

Sellers can list any item for free, and Grailed only charges a commission when the item is sold. The fees are divided into: Grailed charges a commission of 6% of the sales amount, and PayPal charges a service fee of 2.9% + 30 cents.

NOTE: When the buyer or seller is an international buyer (seller), PayPal charges 4.4% + 30 cents.

Development History

-Arun Gupta founded Grailed in December 2013. Together with Metzger and Chief Technology Officer Julian Connor, Arun Gupta moved the fledgling company's headquarters from Silicon Valley to New York.

-In 2015, Grailed received seed funding from Thrive Capital, and the amount of funding was not disclosed.

- In early 2016, Grailed launched an online auction project called "Grailed 100". The project brings together a total of 100 iconic and rare items launched in the past years by brands including Raf Simons, Helmut Lang, Jil Sander, Undercover, etc.

-In 2016, Grailed launched a special project called Dry Clean Only, which aims to better educate users through interviews with important fashion insiders, Master Class courses to popularize major brands and important products, and street photography content.

-In October 2017, Grailed expanded its business to women's clothing and launched Heroine, a second-hand women's luxury clothing website.

In February 2018, Grailed had more than 2.1 million unique visitors per month.

-In June 2018, Grailed announced the completion of a US$15 million Series A financing round led by Index Ventures, with participation from existing investors Thrive Capital and Simon Ventures.