Sold out! Amazon's top 1 hit product was discovered

How much do foreigners love to keep pets? More than 70% of American families have pets. They spend ridiculously much on their pets. Pet toys, pet wear, and pet home furnishings are all different, which has completely exceeded the per capita expenditure. Benefiting from this, the global pet products market size has continued to grow, exceeding US$100 billion, and will grow rapidly in the future.

In order to pry open the wallets of pet parents and capture more market share, cross-border sellers have come up with various tricks. The creative pet products they have developed have frequently become popular on Amazon, and some have even been sold out.

Monthly sales exceeded 10,000, and another single product sold out on Amazon

Cat climbing frames are not unfamiliar to cat owners. Perhaps it can be said that cat lovers buy "property" for their pets. They are usually small multi-storey buildings, mainly for cats to play and rest. Recently, this product has been gaining momentum.

Amazon data shows that cat climbing frames have become the second highest-selling cat furniture category on Amazon, with monthly sales exceeding 153,500. In addition, due to the high average order value of this product, this subcategory has also become the top category with an average monthly sales of $82,070.

There are many Chinese sellers who have been deeply involved in this popular track, such as Zhiou Home Furnishing and Tianyuan Pets. In this list, the product that topped the category is Yaheetech, a pet product brand under Shenzhen Qianhai Yaxun E-Commerce Co., Ltd.

It is reported that the cat climbing frame that topped the category is a 54-inch dark gray cat climbing frame, priced at $29.99, with sales of 11,500 in the past 30 days and sales of $350,000. Yaheetech's cat climbing frames are popular products, not only in the top 1, but also in the Amazon BSR TOP20 list, with 3 products on the list.

In addition, in the cat climbing frame category, two products of Feandrea, a pet products brand under Zhiou Home Furnishing, also made it into the BSR TOP20 list, but their prices are slightly higher than Yaheetech, at more than US$50.

As we all know, cats are one of the most beloved pets among pet owners, especially in the United States, where the number of cats is about more than 8,000, and the demand for cat climbing frames and other related products is very large. However, cat climbing frames do not require high technology. Some sellers can sell their products at high prices by adding creative features such as cat scratching boards and integrating ancient castle architectural styles.

Take Tianyuan Pet as an example. When the price of cat climbing frames on the entire Internet was concentrated at around US$50, the price of its "Castle in the Sky" series, which incorporates the architectural style of an ancient castle, was raised to US$150. It achieved considerable sales as soon as it entered the European market, which is enough to show how popular it is.

A real estate salesman switched to selling cat furniture and made $300,000 in a single month

Cat beds are one of the most popular items. At the end of last year, a pet blogger posted a video showing how much a cat loves its bed. It always asks its owner to plug in the bed before it is willing to lie in the heated bed. The video was instantly spread across the Internet and received nearly 10 million likes.

Of course, people are not only attracted by the cuteness of cats, but also by the idea of ​​this heated cat bed. This video has also led to a surge in searches for heated cat beds on Amazon, with monthly searches exceeding 100,000. The blogger's heated cat bed is also sold out, and more than 5,900 sellers have given this product a high score of 4.5.

In winter, it is a heated cat bed, and in summer, it becomes a creative swimming pool. At the beginning of last year, after seeing the news that global temperatures might rise, Chongheng prepared more than 5,000 creative pet swimming pools in advance, with prices ranging from US$19 to US$48. When summer came, this batch of products was sold out.

In fact, it is not just some functional products. In the eyes of some pet owners, pet cats should also have furniture that can suit their unique style. Their willingness to spend a lot of money on their pets has shocked many furniture sellers, who began to develop pet furniture and achieved good results.

After a real estate salesperson rescued stray cats for a long time, he sensed the demand and prospects of the cat furniture market and began to switch to selling and developing fashionable cat furniture. He successfully created cat furniture of various materials, such as wooden cat climbing frames, soft cat beds, curved wall shelves, cat food racks, etc. Its founder revealed that as early as 2022, its monthly sales exceeded US$300,000, and it also received US$2 million in financing.

Coincidentally, some Japanese craftsmen have created mini homes for cats, including sofas, beds, dining tables, etc., all tailored to cats' body shapes. It can be said that both the style and color are almost the same as those used by cat owners. Of course, the prices of these products are also very attractive. A cat sofa costs 110,000 yen, and a small round table costs 59,000 yen. A complete set costs more than 10,000 yuan. It can be said that humans are not as good as cats.

Pet products are still hot, and these are the potential hits

The popularity of pet products has remained high, which has a lot to do with the fact that the market size of pet products has been growing. In 2022 alone, the size of the global pet market reached US$216 billion, with an estimated annual compound growth rate of 6.1%. It is expected to reach US$350 billion in 2027.

North America is the world's largest pet market, accounting for 43% of the market share. In the United States, dogs are the most widely used pet type, and cats are ranked second; consumers in Europe are more fond of keeping cats, so sellers can develop different hot-selling products according to different markets.

At present, some creative pet products also have great potential ↓

Feces clamp : A clamp that can hold a garbage bag, which makes the process of collecting feces for pet owners cleaner and tidier. When collecting pet feces, pet owners do not need to touch it with their hands, just use the clamp to add it, then pull out the garbage bag and throw it away.

Foldable portable bowl : It is made of silicone with built-in creases, easy to fold and very light and compact. For some pet owners who take their pets out for a long time, this tableware that can feed the pet at any time is quite popular.

"Bulldog" clothing : In 2022, French bulldogs defeated Labradors and Golden Retrievers to become the most popular dog breed among Americans. Spark Paws entered the pet clothing market with bulldog clothing, and then expanded to other types. It has become a clothing brand trusted by many pet owners.

Pet outdoor equipment : As we all know, Europeans and Americans love outdoor adventures, and most pet owners also like to take their pets on adventures. They will collect a variety of outdoor equipment for their pets, from backpacks, harnesses, to boots and jackets, which has led to an increase in the demand for pet outdoor equipment.

Based on the development trends in recent years, the development trends of pet supplies are mainly as follows: the demand for smart pet supplies is growing rapidly, such as smart cat litter boxes, feeders, water dispensers, pet companion robots, etc.; creative products can attract more attention from pet owners, thereby increasing product sales and premiums, such as castle-style cat climbing frames and multifunctional pet nests; pet obesity is a prominent problem, and plant-based pet food is becoming more and more popular.

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Cat climbing frame

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