Sellers earn over 1 million yuan a month by doing side jobs on Amazon

An Amazon seller developed products that cater to market demand through insight, and upgraded the products iteratively, eventually earning 1.71 million yuan a year from these products. Running Amazon is just her sideline, and her product experience is worth learning from her peers. For many Amazon sellers, good products are still one of the secrets to success on the platform.

Develop products that cater to the market, Amazon sellers earn more than 1 million per month

Jenny Wu is an Amazon seller. She owns a game card company called Mind Brain Emotion. She earned $1.71 million on Amazon last year from her card products , an average of $142,700 ( about RMB 1.03 million ) per month.

Jenny , 42, was once a business consultant . She currently teaches at a school and has opened an online course on emotional intelligence . Selling goods on Amazon is just her side job. She sells game cards on Amazon. These cards focus on emotional intelligence , with themes ranging from interpersonal skills to job interviews. So far, there are 11 cards in total.

She attributed her success on Amazon to three steps : 1. Start testing ideas as soon as you have them ; 2. Proceed to the next step based on feedback ; 3. Repeat the above steps .

According to Jenny, her first deck of cards was designed to help teachers and children learn the basics of emotional intelligence, and she spent three months testing it in local schools before launching it on Amazon . Once sales began to increase, she continued to research and test similar products , using feedback to create new versions of the product for different themes and audiences .

Product iteration is key , and iterating on the cards and positioning each new version of the product as something people will buy is Jenny’s mode of operation.

Some studies have shown that many children do not have the opportunity to interact with others , which can translate into social anxiety and a regression in communication skills, and children will gradually be reluctant to interact with others. Therefore, during her time at the Harvard Innovation Lab, Jenny took a research-backed approach to develop a card game product that anyone can enjoy , allowing some children to communicate with others without having to go to school or other places .

Her first deck of cards was developed in May 2018, and the product was launched with the help of a crowdfunding campaign. At the time, Jenny was studying for a master's degree in education, with a focus on cognitive science, neuroscience , and psychology . She started with 52 basic conversations to really help people have purposeful conversations in an authentic way. These people include parents with children, adult parents, and grandparents of children .

After the first product, she did not rush to develop more products . Instead, she tested the game with users and collected cases for research . At this time, she realized that it was necessary to create a second set of cards to help people build the necessary caring trust . So in January 2019, the second set of cards was born.

In this way, Jenny constantly updates and iterates the product based on user feedback. Now, every four to six months, she launches a new set of cards on Amazon. For several years, she has been following her three-step process and has been doing well on Amazon.

Good products are one of the core competitiveness of the Amazon platform. If sellers have the ability to develop products that meet market demand like Jenny, it would be great, but many sellers do not have this ability. Therefore, most sellers will look for hot-selling products as a reference for their product selection.

Amazon's top 10 best-selling products in March

Some of the best-selling products on Amazon are evergreen, while others are constantly changing. Which products are the best-selling products on Amazon in March this year? Jungle Scout studied the sales and revenue of some of Amazon's best-selling products and their changes in the past 30 days. The best-selling products in March are listed as follows:

1. Garland

This 20-inch artificial wreath is a combination of bright flowers in purple, yellow, white and pink, suitable for spring, summer and year-round decoration. The material is durable and suitable for decorating doors, walls, windows, etc. Its sales revenue increased by 119%, and the search volume of the keyword "easter wreaths for front door" increased by 206%.

2. Easter decoration

For Easter celebrations, many people are decorating with a set of four adorable wooden bunny table signs. Sales revenue for this product increased by 340%, and searches for "Easter decorations" increased by 175%. Each sign features a charming bunny design with a festive plaid pattern and comes with twine for easy hanging.

3. Silicone straw cover

Keep drinks clean and free of debris with the Silicone Straw Lid, which is made of soft, flexible silicone that fits snugly over most straws and helps keep out dust and dirt. Product sales revenue increased by 100%, and searches for "stanley accessories" increased by 205%.

4. Shamrock Placemat

The shamrock placemat saw a 470% increase in sales revenue and a 521% increase in related searches. The 12 x 18-inch size and charming shamrock design are popular with many people.

5. Waterproof boots

Waterproof boots combine fashion and functionality. They feature a stylish Chelsea boot design, provide waterproof protection, and are lightweight, comfortable and fit. They are equipped with a spacious toe box and removable insole, making them suitable for commuting and going out on rainy days. Their sales revenue increased by 102%, and searches for "spring accessories" increased by 357%.

6. Stainless steel pet drinking fountain

Stainless steel pet drinking fountains saw a 100% increase in sales revenue, and searches for “dog feeding and drinking supplies” grew 99%. The product provides fresh filtered water for furry friends, with a silent pump and large capacity, ensuring a constant supply of clean drinking water for cats and small dogs.

7. Digital Food Scale

Kitchen scales can accurately measure ingredients for weight loss, baking, cooking, etc., and are a must-have for people who pay attention to health and beauty. The product has a large, easy-to-read display, a capacity of up to 5,000 grams, and can be measured in multiple units. Its sales revenue increased by 125%, and the search volume for "kitchen must-haves in 2024" increased by 117%.

8. Anti-wrinkle patches

Using facial anti-wrinkle patches can minimize the appearance of forehead wrinkles and eye wrinkles. As people's pursuit of beauty increases, the search volume for "invisible face-lift tape" has increased by 482%, and the sales revenue of anti-wrinkle patches has increased by 98%.

9. Lego kits

The LEGO Lotus building kit brings the beauty of nature indoors, creating two elegant blooming lotus flowers and a bud in pink and white. Sales revenue increased by 228%, and searches for "LEGO flower" rose by 62%.

10. Home Storage Kit

The Home Storage Kit maximizes storage space under the sink, with two pull-out shelves in an L-shape to accommodate plumbing and provide ample space for cleaning supplies, toiletries, or pantry items. Sliding drawers with handles provide easy access to stored items. This product saw a 100% increase in sales revenue, and searches for “bathroom organization under sink” rose 141%.

Like Jenny Wu, the core of many sellers’ excellent sales performance on Amazon is products. Everyone agrees that products are king. Therefore, for sellers, being the first to understand the trends and information of hot-selling products and accurately selecting products means that there is a high probability of winning a place on the Amazon platform.

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