What is long tail keyword? Long tail keyword review, features

What is long tail keyword? Long tail keyword review, features

Long Tail Keywords refer to keywords that are not target keywords on a website but can also bring search traffic. They are search phrases or even short phrases that contain three or more words. They exist in content pages, not only in the title of the content page, but also in the content. Generally speaking, the more words a search phrase contains, the more accurate its targeting is.


About long tail keywords

Long tail keywords are the extension of the long tail theory in keyword research. The "long tail" has two characteristics: thin and long. Thin means that the long tail is a market with a small share, which was not valued in the past; long means that these markets are small but numerous. Many small markets accumulated will occupy a considerable share of the market - this is the idea of ​​the long tail.


Basic Properties

Extensibility, strong targeting and wide range.


Advantages

There is less competition, clear user targeting, accurate traffic, and unlimited word volume. From an advertising perspective, long-tail keywords have low delivery costs, high conversion rates, and better input-output ratios.


Disadvantages

Search volume is very low and erratic.


Selection Tips

1. First of all, we need to identify the core keywords.

2. Long-tail selection based on core keywords.

3. Use various long-tail keyword tools to make selections.


Mining Methods

1. Use the main keyword to view related searches.

2. Obtain information by studying websites or industry forums in the same industry.

3. Use online question-and-answer platforms.

4. Mining through third-party tools.

5. Reorganize and modify the target keywords.

6. Dig out and edit content through the search engine’s target keyword search drop-down search and related search.

7. Pay attention to hot content on relevant popular websites.


Common tools

Keywordtool , Merchantwords , Long Tail Pro , Fanzle , SeoChat .

<<:  What is Jetblack? Jetblack Review, Features

>>:  What is Target? Target Review, Features

Recommend

AliExpress continues to cut prices

Just after announcing the launch of the "Glo...

What is Dick's? Dick's Review, Features

Dick's focus on functionality makes Dickies a...

What is Fast Appearance? Fast Appearance Review, Features

Quick Exposure can help Amazon merchants quickly f...

India's holiday e-commerce sales may exceed $11.8 billion

According to foreign media reports, as India ente...

What is Flybuys? Flybuys Review, Features

Flybuys is a points card activity launched by WOOL...

What is Hongchou E-commerce? Hongchou E-commerce Review, Features

Shanghai Hongchou E-commerce Co., Ltd. is committe...

What is Tapuya Brands? Tapuya Brands Review, Features

Tapuya Brands is from the United States and focuse...

What is BookCloud? BookCloud Review, Features

BookCloud is a management system that allows user...

Amazon announces closure of an independent website business

With the continuous development of the e-commerce...

What is Conforama? Conforama Review, Features

Founded in 1967, Conforama is the second largest ...

Amazon seller was badly cheated and lost 400,000 overnight!

No matter what industry you are in, it seems diff...