Starting from the New Trade Festival in March, Alibaba International Station will bring domestic small and medium-sized enterprises to participate in the world's top exhibitions! On February 22 , the first batch of exhibitors was announced.
The reporter learned that the top overseas exhibitions that Alibaba International Station plans to participate in this year cover almost all core foreign trade industries such as new energy, auto parts, electronic products , sports and outdoor , and the market covers key countries such as the United States, the United Kingdom, and Germany. The earliest beauty exhibition in Düsseldorf, Germany will be held during the New Trade Festival in March.
(Photo: Alibaba International Station’s first batch of key overseas digital exhibitions announced)
It is understood that Alibaba International Station will obtain core booths at these top global exhibitions and open them to domestic small and medium-sized enterprises . Last year at the Berlin Consumer Electronics Show in Germany , the booths of dozens of small and medium-sized foreign trade enterprises on Alibaba International Station were next to big brands such as Sony and Honor .
Moreover, unlike offline overseas exhibitions, Alibaba International Station uses a new model of "digital hybrid exhibition " to lead enterprises to participate in overseas exhibitions . That is, Alibaba International Station not only has offline booths, but also opens digital exhibitions online at the same time, linking online and offline, so that small and medium-sized foreign trade enterprises can accurately reach overseas professional buyers in a lightweight and low-cost manner , and efficiently expand overseas markets.
"After registering for the exhibition, small and medium-sized foreign trade enterprises only need to do one thing, which is to transport the exhibition samples to the designated location. All other overseas exhibition matters will be handled by us." He Xiaoqing, head of Alibaba International Station's overseas digital hybrid exhibition, introduced that for small and medium-sized foreign trade enterprises, Alibaba International Station helps them with "subtraction" in exhibition preparation, but in terms of introducing and promoting product and production line capabilities, it will help them with digital "addition".
First, Alibaba International Station will help set up more than a dozen digital large screens at offline booths . Through large-screen live broadcasts, domestic merchants can take buyers at the exhibition site to see products and visit factories without leaving home, and can also connect with overseas buyers at the site with one click.
(Photo: Alibaba International Station Overseas Digital Hybrid Exhibition Booth)
Last year, Dongfeng Liuqi, a merchant on Alibaba International Station , even used these digital large screens to complete a new energy vehicle launch conference at AMF , the world's largest auto parts exhibition, 8,000 kilometers away.
(Photo: Last September, Dongfeng Liuzhou Motor's new energy vehicles made their debut at the AMF Frankfurt Auto Parts Show in Germany with the help of the digital large screen at the Alibaba International Station digital hybrid exhibition )
In addition to the on-site services of offline exhibitions , Alibaba International Station will also hold digital exhibitions online at the same time , customize exclusive digital booths for on-site exhibitors, provide online 1-on-1 professional buyer matching negotiations, new product launches, etc. , so that exhibitors can obtain more business opportunities and more small and medium-sized enterprises can also participate in top exhibitions.
This year, going abroad to participate in exhibitions and "bringing goods" is a real need for many foreign trade companies. Compared with going abroad to exhibit alone, "riding" cross-border platforms such as Alibaba International Station to exhibit, the cost of participating in the exhibition is greatly reduced, and the efficiency is at least doubled. Alibaba International Station Overseas Exhibitors List |
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