Wish announced as official partner of Leeds United

As part of the annual agreement, the Wish brand logo will appear on the sleeves of the Leeds United men’s, women’s and academy jerseys, covering all official Leeds United jerseys and home stadiums , in an effort to create global brand exposure for Wish.

It is reported that Wish will officially unveil the new logo next month, and Leeds United's new sleeve badge also gives the audience a sneak peek. Fans can also see Leeds United wearing the new jerseys against Brisbane Roar on July 14 (Thursday). This is also the first time that the first team will wear the new adidas and Wish home jerseys in the upcoming season.

Vijay Talwar, CEO of Wish, said: “We are delighted to be working with Leeds United in the new season. With Wish’s rebranding project just around the corner, this partnership will not only provide better brand exposure, but also be a perfect opportunity to recognize the changes that are taking place at Wish. ”

"We are looking forward to being part of Leeds United's journey in the new season and wish Leeds United all the best in the new season!" Vijay added.

It is reported that Wish, a global mobile e-commerce platform, is headquartered in San Francisco, USA, providing cost-effective and novel mobile shopping experience to tens of millions of global consumers . Currently, the hot-selling categories on the Wish platform include clothing, accessories, home furnishings and 3C electronics , etc.

Paul Bell, Executive Director of Leeds United , said: “As we look forward to the new Premier League season, we are very excited to welcome Wish back as the Official Sleeve Partner of Leeds United for the new season. Our first partnership with Wish was in 2018 - after a successful partnership with the Los Angeles Lakers, Wish chose Leeds United as its first global football partner. We are delighted to have chosen Leeds United again as part of Wish’s global marketing. We also look forward to the new Wish logo appearing on our team sleeves throughout the season.”

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