What is Outdoor Voices? Outdoor Voices Review, Features

Outdoor Voices is an American sportswear brand founded in 2013. With its "light fitness" positioning and the DTC (Direct To Consumer) marketing model, Outdoor Voices has gained considerable attention on social media and achieved the rise of the brand.

About Outdoor Voices

Outdoor Voices' operations are mainly based on online channels. The main sales business relies on its own website. According to BoF, more than 70% of Outdoor Voices' sales revenue comes from the brand's official website, and a small part of sales comes from J.Crew clothing retailers and its own physical stores.

Financing History