Domestic products are popular overseas! Foreigners also love Chinese culture

In recent years, various traditional Chinese cultures and arts have become increasingly popular among the Chinese people. From the 2021 Henan TV Spring Festival Gala dance program "Tang Palace Night Banquet" which was popular on the entire Internet, to the Dragon Boat Festival Wonderful Tour "Luo Shen Water Ode", and "Mid-Autumn Wonderful Tour", etc., the Chinese people have demonstrated increasingly strong cultural confidence.

Hanfu, as a prominent representative of Chinese traditional culture, has set off a craze in China in recent years. At the same time, with the development of social media, various Hanfu videos have become popular on the entire Internet, and various Hanfu street shooting videos have even reached millions of views on TikTok.

In foreign countries, foreigners have set off a Hanfu trend, and they think wearing Hanfu is the most fashionable. The editor learned that there are Chinese students studying in London, UK, who sell Hanfu abroad. I thought only Chinese students would buy it, but unexpectedly, they have gained consumers from many different countries. There are also girls born in the 1990s who make their own Hanfu and sell it abroad, earning millions a year!

In fact, it is not just Hanfu, but also domestic cosmetics that are equally popular among foreign consumers. The domestic cosmetics brand Hua Xizi has also generated traffic overseas and has successfully opened up overseas markets with its unique brand culture , good usability, affordable prices and beautiful product design .

It is understood that Hua Xizi entered TikTok in August last year . In April this year, the brand had less than 90,000 fans. By September this year, Hua Xizi already had 200,000 fans on TikTok, and the total number of likes on the account has exceeded 620,000. There are even several internet celebrities with over one million likes promoting the product. One video of Hua Xizi's Heart-Lock Lipstick received 2.2 million likes, prompting foreigners to ask how to buy such a product .

Hua Xizi, a Chinese cosmetics brand with a strong oriental cultural charm, is unique in the market. It has not only captured the hearts of domestic consumers, but also gained a large number of overseas fans.

In addition to Hanfu and Chinese cosmetics, Chinese liquor also makes foreigners very " addicted". In many social videos, you can see that foreigners taste Chinese liquor and say it "tastes good". Such videos have been played more than 10,000 times.

Recommending products on social media has become a current marketing trend. Sellers can pay more attention to successful cases of social media marketing and find a way to open the door to hot sales based on the characteristics of their products.

Domestic products are popular overseas