Take it off the shelves! AMS is the agent of two new brands of toys and games

Take it off the shelves! AMS is the agent of two new brands of toys and games

Take it off the shelves! AMS is the agent of two new brands of toys and games

 

In daily life, games and toys have always been an important way for people to entertain themselves. The lockdown measures of the COVID-19 pandemic have further stimulated people's demand for game and toy products, and the peripheral products they have spawned have also been very popular.

 

Because of this, many sellers have spotted the business opportunities of game and toy peripheral products, but sellers should pay attention to the issue of infringement. Recently, two infringement cases involving new game and toy brands represented by AMS Law Firm were exposed, and some sellers’ accounts have been frozen.

 

Betty Boop

 

Betty is an American cartoon brand. Its iconic image is a little red skirt, bob haircut, curled eyelashes, big saucer-like eyes and big golden earrings that can never be taken off . Although it has been on the market for more than 90 years, it is still popular all over the world.

 

Whether it is 8 or 80 years old , people of all ages have her market , and bags, stationery and other products with this image are also widely loved by consumers and cartoon fans . It is reported that even Marilyn Monroe's classic look was borrowed from this cartoon image.


  Source: Screenshot from Betty Boop's official website


However, even such a cute, sexy and charming doll should be used with caution. Recently, a seller has fallen into trouble and was sued for trademark and copyright infringement. The case number is 21-cv-3919, so the words and patterns related to Betty Boop can no longer be used.

 

Related products from the Hello Neighbor game series

 

"Hello Neighbor" is a unique horror adventure game . With its rich plot and gameplay, it has been loved by horror game fans since it was launched at the end of 2017. The peripheral products of the game are also very popular. The game company Tinybuild has even opened a store to sell peripheral products of the game .

 

It is reported that Hello Neighbor has been registered as a word mark , and some Amazon sellers have been frozen for unauthorized use, case number 21-cv-2308. There is no information yet on whether the game character image has been registered. To be on the safe side, it is recommended that merchants avoid using this image.


  Source: Screenshot from Tinybuild store


At present, due to virus mutations and the resurgence of the epidemic, people will continue to stay at home for a while. Games, toys and peripheral products still have very large market potential. I hope that sellers will seize the time to conduct self-inspections and avoid these two products to avoid the risk of infringement.


Infringement

AMS

Peripheral Products

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