Shopee 11.11 promotion is coming soon, strengthening the ecosystem to trigger the end-of-year online shopping frenzy

The leading e-commerce platform Shopee’s 11.11 promotion has recently kicked off. Shopee’s 10+ sites in Southeast Asia and Latin America are offering multiple preferential benefits, including free shipping, high cash back, Shopee Live discounts, brand vouchers, etc., allowing consumers to purchase their favorite products at a lower price while enjoying a fun interactive experience of the promotion.

Shopee 11.11 Big Sale is here!

Southeast Asia's e-commerce growth is strong, and cross-border consumption is about to explode

The Southeast Asia Digital Economy Report 2023 jointly released by Google, Temasek and Bain & Company shows that compared with other regions in the world, Southeast Asia has withstood the headwinds of the global macro-economy with greater resilience. The total scale of Southeast Asian e-commerce will reach US$139 billion this year and continue to maintain steady growth. It is expected that the total scale of e-commerce in Southeast Asia will reach US$186 billion in 2025. At the same time, consumer confidence began to recover from the second half of the year.

Overseas markets are also increasingly demanding online consumption of Chinese products. According to customs statistics, China's cross-border e-commerce exports grew by nearly 20% year-on-year in the first three quarters of this year, and trade exports to Southeast Asia and Latin America remained strong. "E-commerce platforms" are favored by Southeast Asian consumers, far exceeding social media platforms and retailer websites .

Deepen the one-stop e-commerce ecosystem and help sellers sprint to the year-end peak season

The population base of over 1 billion in Southeast Asia and Latin America and the growing demand for online shopping have given domestic products a broader development opportunity, and Shopee's constantly improving one-stop e-commerce ecosystem has brought sellers one step closer to success. During the 11.11 promotion, the platform further optimized key links such as logistics, marketing, and payment to help sellers seize the year-end peak season.

● Faster and more stable, logistics services are brought to a new level: As an important part of cross-border e-commerce, Shopee's diversified logistics fulfillment services provide more flexible and abundant choices for different types of merchants. Shopee's cross-border logistics service (SLS), which covers more than 40 overseas airports, added hundreds of flights during the promotion period to effectively cope with the peak of orders during the peak season. In addition, the platform further accelerated the application for localized fulfillment (LFF) warehousing, helping sellers to deliver goods to consumers at a lower cost and faster speed.

● Open source to expand traffic, multi-dimensional upgrades to promote conversion: During the promotion period, Shopee upgraded its global traffic support, such as providing large live broadcast coupons and free shipping coupons for no-threshold products to sellers who broadcast Shopee Live during the specified time period of the promotion. Sellers who meet a certain broadcast frequency can receive exclusive incentives such as advertising funds and shrimp coins. At the same time, the platform is also constantly innovating in marketing functions, launching tools to enhance the effects of in-site advertising, unlocking more in-site and out-site marketing reports with one click, etc., to promote efficient conversion, and adding a large number of KOL alliance marketing partners to reach more potential consumers.

● Save money and worry, and collect payments safely and in compliance with regulations: As the last link in the entire cross-border business chain, cross-border payment determines the actual benefits that each transaction can bring to sellers. Especially in the second half of the year when there are intensive promotions, fast and safe payment collection also plays an important role in the sustainable capital chain. In this regard, Shopee's official one-stop cross-border payment tool, Shopee Official Wallet, not only provides lower rates, better exchange rates, and generous monthly advertising rewards, but also new sellers can enjoy exclusive benefits - starting from July 1, new sellers who open Shopee Official Wallet can enjoy free withdrawal benefits this year.

Shopee's 11.11 promotion is not only a highly anticipated annual shopping carnival, but also a great opportunity for countless sellers to achieve a surge in traffic. As a leading e-commerce platform, Shopee will continue to optimize the user experience through a one-stop e-commerce ecosystem and enable sellers to achieve new growth.

Shopee Platform