Amazon's hot search terms are here! "Garden storage box" is the most popular

Recently, factor-a, Europe’s largest Amazon expert agency , analyzed the popular keywords in Amazon’s home and gardening categories based on sales conversion rates in April , and summarized the home and gardening products that are most popular among European consumers on Amazon.

Data analysis shows that this spring , outdoor leisure is the primary consideration for consumers when choosing garden furniture .

According to sales conversion rate, " garden storage box " is the most searched keyword , and outdoor storage boxes account for 4 of the top 10 searches. " Hammock " is the second most popular product , followed by " garden chair " . In addition , other products in the top 25 include " outdoor table and chairs " and " garden swing " .

In addition, “ screen products ” also appeared 3 times, which shows that more and more Europeans pay attention to the privacy of their gardens.

In the Garden Accessories category, “ solar water feature products ” and “solar energy products ” are the most popular keywords, ranking 1st and 2nd respectively , based on sales conversion rate. Solar energy is also a popular keyword in Garden Lighting products , as more and more Europeans choose solar energy as lighting equipment.

" Solar lighting in series " is also becoming increasingly popular. The top 25 search terms based on sales conversion rate include "foreground outdoor solar light string" , "outdoor solar lighting" , "parasol light" and "outdoor solar light " .

In addition, in the barbecue category, gas barbecue grills occupied the first and third places.

The survey pointed out that many European consumers are also keen on holding barbecue parties during outdoor hiking and camping. "Camping barbecue", "portable barbecue stove", "portable barbecue", "charcoal barbecue" and "small barbecue" are all among the top 25 keyword search terms .

In spring, Europeans also tidy up their gardens. In the garden tool category, "strimmer" , " paint sprayer", "lawnmower" , " steam cleaner" and "cordless lawn mower" ranked 1st to 5th respectively. It is worth noting that "adult metal detector" and "metal detector" are also on the hot search list.

Here we would like to remind sellers on the European site that they can make early plans for next spring based on this year’s best-selling product list.

European Station

Home Gardening Products

Hot search terms